Zoghlami, Amira Trabelsi; Ben Yahia, Karim; Berraies, Sarra - In: International Journal of E-Services and Mobile … 10 (2018) 2, pp. 36-57
context such as e-service quality, e-satisfaction, e-trust and e-loyalty. It also examines the moderating role played by brand … on e-satisfaction and e-trust as well as the effect on e-loyalty. It was also found that e-loyalty can be a determinant …