Kang, Doo Syen; CHOY, SYNG POM - In: International Journal of Pharmaceutical and Healthcare … 9 (2015) 4, pp. 349-368
evaluation process ranging from information search before selecting a service organization to a service value assessment after …. Findings – The results indicate that service value evaluations are influenced by health-related communications with family … investigates the effect of consumer-oriented social elements on service value evaluation to extend the horizon of public relations …