//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International advertising and communication : current insights and empirical findings"
~person:"Smit, Edith"
~subject:"Advertising effects"
~subject:"Vereinigte Staaten"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Zeitung"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Advertising effects
Vereinigte Staaten
Estimation
1
Netherlands
1
Niederlande
1
Perception
1
Print advertising
1
Printwerbung
1
Schätzung
1
Wahrnehmung
1
Werbewirkung
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Language
All
English
1
Author
All
Smit, Edith
Enschot, Renske van
1
Hansen, Flemming
1
Hoeken, Hans
1
Lundsteen, Steen
1
Mulken, Margot van
1
Neijens, Peter
1
Olsen, Jørgen Kai
1
Stuurman, Marijntje
1
more ...
less ...
Published in...
All
International advertising and communication : current insights and empirical findings
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
1
Journal of advertising research
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
It's all about catching the reader's attention
Smit, Edith
;
Neijens, Peter
;
Stuurman, Marijntje
- In:
International advertising and communication : current …
,
(pp. 43-68)
.
2006
Persistent link: https://www.econbiz.de/10003378100
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->