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~isPartOf:"International business and economics research journal"
~isPartOf:"Jahrbuch Markentechnik"
~subject:"Brand"
~subject:"USA"
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International business and economics research journal
Jahrbuch Markentechnik
Journal of global marketing
23
Journal of business research : JBR
20
Journal of international marketing
18
International marketing review
12
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
11
Handbook of research in international marketing
8
Europäische Hochschulschriften / 5
7
Journal of international consumer marketing
7
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
7
The journal of brand management : an international journal
7
Asia Pacific journal of marketing and logistics
5
European journal of marketing : EJM
5
Advances in international marketing
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of advertising : the quarterly review of marketing communications
4
Journal of euromarketing
4
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
4
Journal of the Academy of Marketing Science
4
International business review : the official journal of the European International Business Academy
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of advertising research
3
Journal of retailing and consumer services
3
Journal of teaching in international business
3
SpringerLink / Bücher
3
American journal of agricultural economics
2
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
2
Berichte aus der Betriebswirtschaft
2
Contributions to Economics
2
Cross-cultural and critical perspectives on brands
2
European research studies
2
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
2
Handbook of research on international advertising
2
Innovatives Markenmanagement
2
International journal of business and globalisation : IJBG
2
International journal of retail and distribution management
2
International marketing ; Vol. 2
2
International marketing in the fast changing world
2
Internationale Standardlehrbücher der Wirtschafts- und Sozialwissenschaften
2
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ECONIS (ZBW)
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1
Patterns of consumer interest across developed and emerging markets
Kulkarni, Gauri
- In:
International business and economics research journal
11
(
2012
)
6
,
pp. 603-610
Persistent link: https://www.econbiz.de/10009658070
Saved in:
2
An investigation of country-of-origin effect on the international marketing of Star Lager brand in the Great Lakes states market area of the United States
Mbah, Chris
;
Ogbuehi, Alphonso
;
Enyinda, Chris
- In:
International business and economics research journal
8
(
2009
)
8
,
pp. 45-51
Persistent link: https://www.econbiz.de/10003873324
Saved in:
3
Der globalisierte Markt ist das Wettbewerbsfeld der Herkünfte
Deichsel, Alexander
- In:
Jahrbuch Markentechnik
7
(
2008/09
),
pp. 121-133
Persistent link: https://www.econbiz.de/10003749759
Saved in:
4
Vom Sanierungsfall zum Weltmarktführer - Markenaufbau in Deutschland Ost
Koehne, Ludwig
- In:
Jahrbuch Markentechnik
7
(
2008/09
),
pp. 193-220
Persistent link: https://www.econbiz.de/10003749761
Saved in:
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