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~isPartOf:"International business and economics research journal"
~subject:"Internet marketing"
~subject:"Mobile Business"
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International business and economics research journal
Journal of retailing and consumer services
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International journal of contemporary hospitality management
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
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Electronic markets : the international journal on networked business
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Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
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European journal of marketing : EJM
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International journal of Indian culture and business management : IJICBM
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International journal of e-business research : an official publication of the Information Resources Management Association
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The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
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Online vs. offline coupon redemption behaviors
Jung, Kwon
;
Lee, Boon Young
- In:
International business and economics research journal
9
(
2010
)
12
,
pp. 23-36
Persistent link: https://www.econbiz.de/10009309171
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