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~isPartOf:"International business review : the official journal of the European International Business Academy"
~person:"Ghauri, Pervez N."
~person:"Schlegelmilch, Bodo B."
~subject:"Consumer behaviour"
~subject:"Markenartikel"
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Ghauri, Pervez N.
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International business review : the official journal of the European International Business Academy
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Desire, need, and obligation : examining commitment to luxury brands in emerging markets
Singh, Jaywant
;
Shukla, Paurav
;
Schlegelmilch, Bodo B.
- In:
International business review : the official journal of …
31
(
2022
)
3
,
pp. 1-15
Persistent link: https://www.econbiz.de/10013206779
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