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~isPartOf:"International journal of advertising : the quarterly review of marketing communications"
~isPartOf:"Psychology & marketing"
~isPartOf:"The Jossey-Bass handbook of nonprofit leadership and management"
~subject:"Nonprofit organization"
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International journal of advertising : the quarterly review of marketing communications
Psychology & marketing
The Jossey-Bass handbook of nonprofit leadership and management
Journal of nonprofit & public sector marketing
25
International review on public and non-profit marketing
19
Journal of philanthropy and marketing
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National Bureau of Economic Research Conference Report
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A National Bureau of Economic Research conference report
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International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
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Public relations in the nonprofit sector : theory and practice
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Sport management review
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Springer Reference Wirtschaft
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Asia Pacific journal of innovation and entrepreneurship : APJIE
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Aufgabendefinition, Selbstdarstellung und Marketing von Non-Profit-Organisationen
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1
Charitable Triad Theory : how donors, beneficiaries, and fundraisers influence charitable giving
Chapman, Cassandra M.
;
Louis, Winnifred R.
;
Masser, …
- In:
Psychology & marketing
39
(
2022
)
9
,
pp. 1826-1848
Persistent link: https://www.econbiz.de/10013465119
Saved in:
2
Don't put me on the spot : the role of perceived intrusiveness in public donation solicitations
Sanchez, Alison
;
Kull, Alexander J.
- In:
Psychology & marketing
39
(
2022
)
12
,
pp. 2401-2412
Persistent link: https://www.econbiz.de/10013465203
Saved in:
3
Should cookie monster adopt a healthy lifestyle or continue to indulge? : insights into brand icons
Merchant, Altaf
;
LaTour, Kathryn A.
;
Ford, John B.
; …
- In:
Psychology & marketing
35
(
2018
)
1
,
pp. 64-78
Persistent link: https://www.econbiz.de/10011970169
Saved in:
4
Social enterprise and nonprofit ventures
Helm, Scott T.
- In:
The Jossey-Bass handbook of nonprofit leadership and …
,
(pp. 334-365)
.
2016
Persistent link: https://www.econbiz.de/10011540742
Saved in:
5
Marketing for nonprofit organizations
Gainer, Brenda
- In:
The Jossey-Bass handbook of nonprofit leadership and …
,
(pp. 366-395)
.
2016
Persistent link: https://www.econbiz.de/10011540743
Saved in:
6
Marketing for nonprofit organizations
Gainer, Brenda
- In:
The Jossey-Bass handbook of nonprofit leadership and …
,
(pp. 301-328)
.
2010
Persistent link: https://www.econbiz.de/10008771412
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