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~isPartOf:"International journal of advertising : the review of marketing communications"
~isPartOf:"Journal of hospitality marketing & management"
~person:"Han, Heesup"
~person:"Wu, Linwan"
~subject:"Advertising effects"
~subject:"Customer satisfaction"
~subject:"persuasion knowledge"
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Search: subject_exact:"Consumer Behaviour"
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Advertising effects
Customer satisfaction
persuasion knowledge
Consumer behaviour
10
Konsumentenverhalten
10
Hotel industry
5
Hotellerie
5
Kundenzufriedenheit
4
Werbewirkung
4
Advertising
3
Beziehungsmarketing
3
Emotion
3
Relationship marketing
3
Werbung
3
Corporate Social Responsibility
2
Corporate social responsibility
2
Dienstleistungsqualität
2
Service quality
2
perceived manipulativeness
2
Affective persuasion
1
Altruism
1
Altruismus
1
Brand image
1
Brand management
1
Chain steakhouse image
1
Cognition
1
Comparative advertising
1
Confidence
1
Conservation management
1
Corporate disclosure
1
Crisis management
1
Eco-friendly hotels
1
Energieeinsparung
1
Energy conservation
1
Environmental management
1
Financial crisis
1
Finanzkrise
1
Freizeit
1
Freizeitverhalten
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Freizeitwirtschaft
1
Halal-friendly hotel
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7
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Han, Heesup
Wu, Linwan
Yoon, Sukki
5
Choi, Yung Kyun
4
Kim, Kacy K.
4
Matthes, Jörg
4
Naderer, Brigitte
4
Wojdynski, Bartosz W.
4
Bang, Hye Jin
3
Beckert, Johannes
3
Boerman, Sophie C.
3
Choi, Dongwon
3
Evans, Nathaniel J.
3
Ko, Eunju
3
Prayag, Girish
3
Taylor, Charles Raymond
3
Yoon, Hye Jin
3
Youn, Seounmi
3
Assaker, Guy
2
Baloglu, Seyhmus
2
Breves, Priska
2
Fan, Alei
2
Haley, Eric John
2
Hayes, Jameson L.
2
Hudders, Liselot
2
Johnson, Benjamin K.
2
Kang, Moon Young
2
Kim, Mi Ran
2
Kim, Seunghyun
2
Lee, Yoon-Joo
2
Lim, Weng Marc
2
Liu, Chih-Hsing
2
Lou, Chen
2
Lwin, May O.
2
Mattila, Anna S.
2
Miao, Li
2
Müller, Céline M.
2
O'Connor, Peter
2
Ouyang, Zhe
2
Pounders, Kathrynn
2
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International journal of advertising : the review of marketing communications
Journal of hospitality marketing & management
International journal of hospitality management
19
Journal of travel and tourism marketing
15
International journal of contemporary hospitality management
7
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of marketing communications
2
Journal of vacation marketing
2
Tourism management : research, policies, practice
2
International journal of business communication : IJBC ; a publication of the Association of Business Communication
1
International journal of internet marketing and advertising : IJIMA
1
Journal of Contemporary Issues in Business and Government
1
Journal of consumer behaviour
1
Journal of current issues and research in advertising
1
Journal of global marketing
1
Journal of promotion management : JPM
1
Journal of promotion management : innovations in planning and applied research
1
Journal of retailing and consumer services
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Tourism and hospitality research : the surrey quarterly review
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1
Examining native CSR advertising as a post-crisis response strategy
Wu, Linwan
;
Overton, Holly
- In:
International journal of advertising : the review of …
41
(
2022
)
2
,
pp. 354-381
Persistent link: https://www.econbiz.de/10013207356
Saved in:
2
Activating persuasion knowledge in native advertising : the influence of cognitive load and disclosure language
Wen, Taylor Jing
;
Kim, Eunice
;
Wu, Linwan
;
Dodoo, Naa …
- In:
International journal of advertising : the review of …
39
(
2020
)
1
,
pp. 74-93
Persistent link: https://www.econbiz.de/10012200473
Saved in:
3
Effects of nature-based solutions (NBS) on eco-friendly hotel guests' mental health perceptions, satisfaction, switching barriers, and revisit intentions
Han, Heesup
;
Yu, Jongsik
;
Hyun, Sunghyup Sean
- In:
Journal of hospitality marketing & management
29
(
2020
)
5
,
pp. 592-611
Persistent link: https://www.econbiz.de/10012256154
Saved in:
4
Impacts of Halal-friendly services, facilities, and food and Beverages on Muslim travelers' perceptions of service quality attributes, perceived price, satisfaction, trust, and loy...
Jeaheng, Yoksamon
;
Al-Ansi, Amr
;
Han, Heesup
- In:
Journal of hospitality marketing & management
29
(
2020
)
7
,
pp. 787-811
Persistent link: https://www.econbiz.de/10012312152
Saved in:
5
Impact of functional/cognitive and emotional advertisements on image and repurchase intention
Han, Heesup
;
Nguyen, Hong Ngoc
;
Song, Hak-jun
;
Lee, …
- In:
Journal of hospitality marketing & management
28
(
2019
)
4
,
pp. 446-471
Persistent link: https://www.econbiz.de/10012176671
Saved in:
6
Exploring the impact of affect on the effectiveness of comparative versus non-comparative advertisements
Wu, Linwan
;
Wen, Taylor Jing
- In:
International journal of advertising : the review of …
38
(
2019
)
2
,
pp. 296-315
Persistent link: https://www.econbiz.de/10012200244
Saved in:
7
Invisible and intangible, but undeniable : role of ambient conditions in building hotel guests' loyalty
Suh, Myoungsun
;
Moon, Hyoungeun
;
Han, Heesup
;
Ham, Sunny
- In:
Journal of hospitality marketing & management
24
(
2015
)
7/8
,
pp. 727-753
Persistent link: https://www.econbiz.de/10011433684
Saved in:
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