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~isPartOf:"International journal of business information systems : IJBIS"
~person:"Agu, Nelson Tochukwu"
~person:"Decker, Reinhold"
~person:"Gupta, Gaurav"
~person:"Punj, Girish"
~subject:"Data mining"
~subject:"Market research"
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International journal of business information systems : IJBIS
Diskussionsarbeit
1
Electronic retailing
1
Fundamentals of marketing research ; Vol. 5
1
Operations research proceedings 2004 : selected papers of the annual international conference of the German Operations Research Society (GOR) ; Tilburg, September 1 - 3, 2004
1
Quantitative marketing techniques and analyses
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ECONIS (ZBW)
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Understanding users' perceptions of security in mobile devices using the two-step cluster analysis
Agu, Nelson Tochukwu
;
Chukwuere, Joshua Ebere
; …
- In:
International journal of business information systems : …
44
(
2023
)
1
,
pp. 81-101
Persistent link: https://www.econbiz.de/10014436485
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2
Segmentation of retail customers based on cluster analysis in building successful CRM
Gupta, Gaurav
;
Aggarwal, Himanshu
;
Rani, Rinkle
- In:
International journal of business information systems : …
23
(
2016
)
2
,
pp. 212-228
Persistent link: https://www.econbiz.de/10011636722
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