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~isPartOf:"International journal of business performance management"
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International journal of business performance management
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Performance of direct mail in building customer loyalty in Greek automotive sector during the financial crisis
Yaqub, Muhammad Zafar
;
Mandurah, Saud Mahmood
- In:
International journal of business performance management
18
(
2017
)
3
,
pp. 253-273
Persistent link: https://www.econbiz.de/10011736005
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