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~isPartOf:"International journal of consumer studies"
~isPartOf:"Legends in marketing"
~isPartOf:"Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel"
~person:"Srinivasan, V."
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Conjoint analysis
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Conjoint-Analyse
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Marketing theory
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Paul E. Green
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Srinivasan, V.
Teichert, Thorsten
6
Rao, Vithala R.
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Sheth, Jagdish N.
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Green, Paul E.
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International journal of consumer studies
Legends in marketing
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
Fundamentals of marketing research ; Vol. 6
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of marketing research : JMR
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Research paper series / Graduate School of Business, Stanford University
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Research paper series / Stanford Graduate School of Business
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ECONIS (ZBW)
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Conjoint analysis: the pioneering years
Green, Paul E.
;
Hauser, John R.
;
Rao, Vithala R.
-
2017
Persistent link: https://www.econbiz.de/10011634269
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