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~isPartOf:"International journal of consumer studies"
~person:"Brandão, Amélia Maria Pinto da Cunha"
~subject:"Bibliometrie"
~subject:"Firmenimage"
~subject:"Konsumentenverhalten"
~subject:"Online-Marketing"
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Brandão, Amélia Maria Pinto da Cunha
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Building consumer-brand relationship in luxury brand management
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You ruined our love story, but I just cannot hate you : a moderation-mediation analysis of past experienced brand love and brand hate
Brandão, Amélia Maria Pinto da Cunha
;
Ribeiro, Bruno
; …
- In:
International journal of consumer studies
47
(
2023
)
3
,
pp. 1126-1138
Persistent link: https://www.econbiz.de/10014250713
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