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~isPartOf:"International journal of consumer studies"
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skepticism
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International journal of consumer studies
Auditing : a journal of practice & theory
11
Journal of business research : JBR
10
Behavioral research in accounting
7
Journal of business ethics : JOBE
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Journal of marketing communications
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Managerial Auditing Journal
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The accounting review : a publication of the American Accounting Association
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Managerial auditing journal
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Issues in accounting education
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Journal of Business Ethics
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Accounting horizons : a quarterly publication of the American Accounting Association
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Accounting, organizations and society : an international journal devoted to the behavioural, organizational and social aspects of accounting
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Corporate reputation review : an international journal
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Corporate social responsibility and environmental management
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Journal of promotion management : JPM
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Journal of retailing and consumer services
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The journal of brand management : an international journal
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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International journal of advertising : the quarterly review of marketing communications
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International journal of advertising : the review of marketing communications
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International journal of hospitality management
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Journal of accounting research
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Tourism management : research, policies, practice
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Advances in accounting behavioral research
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Cogent Business & Management
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Cogent business & management
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Corporate communications : an international journal
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Forschungsgruppe Konsum und Verhalten
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Global Journal of Business Research
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Health marketing quarterly
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International Journal of Contemporary Hospitality Management
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International journal of auditing : IJA
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International journal of business communication : IJBC ; a publication of the Association of Business Communication
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International journal of contemporary hospitality management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International review on public and non-profit marketing
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Journal of Business Research
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ECONIS (ZBW)
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1
When transparency pays off : enticing sceptical consumers with two-sided advertising
Hernandez, José Mauro da Costa
;
Costa Filho, Murilo …
- In:
International journal of consumer studies
47
(
2023
)
1
,
pp. 317-333
Persistent link: https://www.econbiz.de/10014248867
Saved in:
2
Response to social media influencers : consumer dispositions as drivers
Bailey, Ainsworth Anthony
;
Mishrab, Aditya Shankar
; …
- In:
International journal of consumer studies
47
(
2023
)
5
,
pp. 1979-1998
Persistent link: https://www.econbiz.de/10014335662
Saved in:
3
The effect of celebrity endorsement on omission neglect at different levels of
skepticism
Lopes, Evandro Luiz
;
Silva, Jussara Goulart da
- In:
International journal of consumer studies
46
(
2022
)
3
,
pp. 803-817
Persistent link: https://www.econbiz.de/10013176939
Saved in:
4
Consumer cynicism : developing a scale to measure underlying attitudes influencing marketplace shaping and withdrawal behaviours
Helm, Amanda E.
;
Moulard, Julie Guidry
;
Richins, Marsha L.
- In:
International journal of consumer studies
39
(
2015
)
5
,
pp. 515-524
Persistent link: https://www.econbiz.de/10011446254
Saved in:
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