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~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"Journal of marketing communications"
~subject:"Brand loyalty"
~subject:"Dienstleistungsqualität"
~subject:"Firm performance"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Reprint"
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International journal of contemporary hospitality management
Journal of marketing communications
Journal of business research : JBR
6
International journal of hospitality management
5
The journal of brand management : an international journal
5
European journal of marketing : EJM
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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African journal of business and economic research : AJBER
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Journal of hospitality marketing & management
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Journal of retailing and consumer services
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Asia Pacific journal of marketing and logistics
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Asian Academy of Management journal : AAMJ
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Dutch journal of finance and management
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International journal of business excellence : IJBEX
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International journal of economics and finance
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International journal of electronic customer relationship management : IJECRM
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International journal of internet marketing and advertising : IJIMA
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International journal of pharmaceutical and healthcare marketing
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International journal of retail & distribution management
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International journal of retail and distribution management
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Employee and customer perspectives in discovering the antecedent and output relationships for hotel branding development
Liu, Chih-Hsing
- In:
International journal of contemporary hospitality management
36
(
2024
)
3
,
pp. 833-851
Persistent link: https://www.econbiz.de/10014483791
Saved in:
2
Integrated marketing communications, brand equity, and business performance in micro-finance institutions : an emerging market perspective
Anabila, Peter
- In:
Journal of marketing communications
26
(
2020
)
3
,
pp. 229-242
Persistent link: https://www.econbiz.de/10012203473
Saved in:
3
Integrated marketing communications, brand equity, and business performance in micro-finance institutions : an emerging market perspective
Anabila, Peter
- In:
Journal of marketing communications
26
(
2020
)
3
,
pp. 229-242
Persistent link: https://www.econbiz.de/10012203474
Saved in:
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