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~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"Journal of marketing communications"
~subject:"Internet"
~subject:"Kundenzufriedenheit"
~subject:"Viral marketing"
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Search: subject_exact:"Personalization"
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Internet
Kundenzufriedenheit
Viral marketing
Personalization
16
Personalisierung
15
Consumer behaviour
14
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14
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11
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9
Online-Marketing
9
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7
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1
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1
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Choi, Laee
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1
Clare, Carl J.
1
Deng, Tao
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Dickinger, Astrid
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Guo, Xiao
1
Han, Jeongsoo
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1
Paucar Caceres, Alberto
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International journal of contemporary hospitality management
Journal of marketing communications
Tourism management : research, policies, practice
19
International journal of hospitality management
16
Journal of business research : JBR
16
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
12
Electronic commerce research
11
Journal of management information systems : JMIS
9
Journal of retailing and consumer services
9
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
7
Information systems research : ISR
6
Faculty & research / Insead : working paper series
5
International journal of business information systems : IJBIS
5
International journal of internet marketing and advertising : IJIMA
5
Journal of electronic commerce research : JECR
5
Psychology & marketing
5
Electronic markets : EM ; the international journal of electronic commerce and business media
4
Journal of hospitality marketing & management
4
Journal of internet commerce
4
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
Journal of retailing
4
Tourism management perspectives : TMP
4
Cogent business & management
3
International journal of electronic commerce : IJEC
3
International journal of electronic marketing and retailing : IJEMR
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Internet policy review : journal on internet regulation
3
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of international consumer marketing
3
Journal of travel and tourism marketing
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
MIS quarterly
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
The Cornell hospitality quarterly
3
The journal of services marketing
3
Decision support systems : DSS ; the international journal
2
Electronic commerce research and applications
2
European journal of marketing : EJM
2
Göttinger Wirtschaftsinformatik
2
Higher-order factorization machines : implementation, application, and comparison of a state-of-the-art recommender approach
2
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ECONIS (ZBW)
13
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1
"Going the extra mile" : an integrative model of customer delight
Kim, Soyeon
;
Kim, Mi Ran
;
Choi, Laee
- In:
International journal of contemporary hospitality management
36
(
2024
)
4
,
pp. 1193-1212
Persistent link: https://www.econbiz.de/10014483819
Saved in:
2
What have hosts overlooked for improving stay experience in accommodation-sharing? : empirical evidence from Airbnb customer reviews
Lee, Carmen Kar Hang
;
Tse, Ying Kei
;
Zhang, Minhao
; …
- In:
International journal of contemporary hospitality management
35
(
2023
)
2
,
pp. 765-784
Persistent link: https://www.econbiz.de/10013546079
Saved in:
3
The impact of personalization on viral behavior intentions on TikTok : the role of perceived creativity, authenticity, and need for uniqueness
Chu, Shu-Chuan
;
Deng, Tao
;
Mundel, Juan
- In:
Journal of marketing communications
30
(
2024
)
1
,
pp. 1-20
Persistent link: https://www.econbiz.de/10014529134
Saved in:
4
Impact of the length of stay at hotels on online reviews
Kim, Jong Min
;
Han, Jeongsoo
- In:
International journal of contemporary hospitality management
34
(
2022
)
4
,
pp. 1249-1269
Persistent link: https://www.econbiz.de/10013164586
Saved in:
5
Aristotle's modes of persuasion and valence effects on online review trustworthiness and usefulness
Amos, Clinton
;
Zhang, Lixuan
;
King, Skylar
;
Allred, Anthony
- In:
Journal of marketing communications
28
(
2022
)
4
,
pp. 360-391
Persistent link: https://www.econbiz.de/10013371030
Saved in:
6
A prediction framework on the helpfulness of reviews for processing Chinese and English hotel reviews
Li, Xiaokun
;
Zhang, Yao
- In:
International journal of contemporary hospitality management
34
(
2022
)
12
,
pp. 4415-4437
Persistent link: https://www.econbiz.de/10013455333
Saved in:
7
Why should I believe this? : deciphering the qualities of a credible online customer review
Clare, Carl J.
;
Wright, Gillian
;
Sandiford, Peter
; …
- In:
Journal of marketing communications
24
(
2018
)
8
,
pp. 823-842
Persistent link: https://www.econbiz.de/10011976102
Saved in:
8
Thematic framework of online review research : a systematic analysis of contemporary literature on seven major hospitality and tourism journals
Kwok, Linchi
;
Xie, Karen L.
;
Richards, Tori
- In:
International journal of contemporary hospitality management
29
(
2017
)
1
,
pp. 307-354
Persistent link: https://www.econbiz.de/10011611214
Saved in:
9
Roles of negative emotions in customers' perceived helpfulness of hotel reviews on a user-generated review website : a text mining approach
Lee, Minwoo
;
Jeong, Miyoung
;
Lee, Jongseo
- In:
International journal of contemporary hospitality management
29
(
2017
)
2
,
pp. 762-783
Persistent link: https://www.econbiz.de/10011687726
Saved in:
10
Exploring the generalizability of discriminant word items and latent topics in online tourist reviews
Dickinger, Astrid
;
Lalicic, Lidija
;
Mazanec, Josef A.
- In:
International journal of contemporary hospitality management
29
(
2017
)
2
,
pp. 803-816
Persistent link: https://www.econbiz.de/10011687739
Saved in:
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