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~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"Journal of operations management"
~language:"eng"
~subject:"Marketing"
~subject:"Production management"
~subject:"SME"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Graue Literatur"
~type_genre:"Working Paper"
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Search: subject:"Customer relationship management"
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Subject
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Marketing
Production management
SME
Beziehungsmarketing
138
Relationship marketing
138
Consumer behaviour
74
Konsumentenverhalten
74
Customer satisfaction
55
Kundenzufriedenheit
55
Dienstleistungsqualität
47
Service quality
47
Hotel industry
42
Hotellerie
42
Brand management
21
Markenführung
21
Gastronomie
19
Restaurant industry
19
Brand image
15
Markenimage
15
Gastgewerbe
13
Hospitality industry
13
Brand
12
Customer loyalty
12
Markenartikel
12
Beschwerdemanagement
11
Complaint management
11
Customer service
11
Kundenservice
11
Viral marketing
11
Virales Marketing
11
Customer integration
10
Kundenintegration
10
Customer value
9
Kundenwert
9
Arbeitsverhalten
8
Betriebliche Wertschöpfung
8
Confidence
8
Emotion
8
Online retailing
8
Online-Handel
8
Value creation
8
Vertrauen
8
Work behaviour
8
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5
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Aufsatz in Zeitschrift
Graue Literatur
Working Paper
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5
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1
Non-commercial literature
1
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English
Author
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Hübner, Alexander
2
Leeuw, Sander de
2
Rooderkerk, Robert
2
Cairncross, Grant
1
DeHoratius, Nicole
1
Dinca, Alexandra
1
Frankel, Robert
1
Hills, Joshua Rupert
1
Mollenkopf, Diane A.
1
Russo, Ivan
1
Seilov, Galimzhan Aidarkulovich
1
Shoemaker, Stowe
1
Tanford, Sarah
1
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International journal of contemporary hospitality management
Journal of operations management
Journal of business research : JBR
23
The journal of business & industrial marketing
18
Industrial marketing management : the international journal for industrial and high-tech firms
17
Journal of business-to-business marketing
10
Journal of small business and enterprise development
9
Cogent business & management
8
Journal of strategic marketing
8
Journal of the Academy of Marketing Science
7
Marketing intelligence & planning
7
Asia Pacific journal of marketing and logistics
6
European journal of marketing : EJM
6
International journal of electronic customer relationship management : IJECRM
6
Journal of retailing and consumer services
6
Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
6
Business horizons
5
Journal of modelling in management
5
The service industries journal
5
Central European business review : CEBR
4
International journal of economic perspectives : IJEP
4
International small business journal : researching entrepreneurship
4
Journal of marketing management : MM
4
The marketing review
4
International journal of entrepreneurship and small business
3
International journal of innovation management
3
International journal of logistics systems and management
3
International journal of production economics
3
International journal of retail & distribution management
3
International journal of technoentrepreneurship : IJTE
3
Journal of East European management studies : JEEMS
3
Journal of Islamic marketing
3
Journal of business ethics : JOBE
3
Journal of customer behaviour
3
Journal of euromarketing
3
Journal of financial services marketing : JFSM
3
Journal of historical research in marketing
3
Journal of open innovation : technology, market, and complexity
3
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
3
Journal of research in marketing and entrepreneurship : JRME
3
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ECONIS (ZBW)
6
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1
Advancing the marketing-operations interface in omnichannel retail
Rooderkerk, Robert
;
Leeuw, Sander de
;
Hübner, Alexander
- In:
Journal of operations management
69
(
2023
)
2
,
pp. 188-196
Persistent link: https://www.econbiz.de/10014293327
Saved in:
2
Special issue: managing the marketing-operations interface in omnichannel retail
Rooderkerk, Robert
(
ed.
);
Leeuw, Sander de
(
ed.
); …
-
2023
Persistent link: https://www.econbiz.de/10014293339
Saved in:
3
Back to the future : progress and trends in hotel loyalty marketing
Tanford, Sarah
;
Shoemaker, Stowe
;
Dinca, Alexandra
- In:
International journal of contemporary hospitality management
28
(
2016
)
9
,
pp. 1937-1967
Persistent link: https://www.econbiz.de/10011624195
Saved in:
4
Does the adoption of customer and competitior orientations make small hospitality businesses more entrepreneurial? : evidence from Kazakhstan
Seilov, Galimzhan Aidarkulovich
- In:
International journal of contemporary hospitality management
27
(
2015
)
1
,
pp. 71-86
Persistent link: https://www.econbiz.de/10010516527
Saved in:
5
Small accommodation providers and UGC web sites : perceptions and practices
Hills, Joshua Rupert
;
Cairncross, Grant
- In:
International journal of contemporary hospitality management
23
(
2011
)
1
,
pp. 26-43
Persistent link: https://www.econbiz.de/10008992204
Saved in:
6
Creating value through returns management : exploring the marketing-operations interface
Mollenkopf, Diane A.
;
Frankel, Robert
;
Russo, Ivan
- In:
Journal of operations management
29
(
2011
)
5
,
pp. 391-403
Persistent link: https://www.econbiz.de/10009129659
Saved in:
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