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~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"Journal of strategic marketing"
~isPartOf:"SpringerLink / Bücher"
~person:"Brooks, Simon"
~person:"Chou, Cindy Yunhsin"
~subject:"Bundling strategy"
~subject:"Co-creation dynamics"
~subject:"Mode"
~subject:"Textile distribution"
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Bundling strategy
Co-creation dynamics
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Textile distribution
Betriebliche Wertschöpfung
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Customer integration
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Bekleidungsindustrie
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Consumer behaviour
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Brooks, Simon
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International journal of contemporary hospitality management
Journal of strategic marketing
SpringerLink / Bücher
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ECONIS (ZBW)
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Antecedents of value co-creation activities for online fashion brands
Thomas, Lauren Josie
;
Brooks, Simon
;
McGouran, Cathy
- In:
Journal of strategic marketing
28
(
2020
)
5
,
pp. 384-398
Persistent link: https://www.econbiz.de/10012313908
Saved in:
2
Business co-creation for service innovation in the hospitality and tourism industry
Chen, Ja-Shen
;
Kerr, Don
;
Chou, Cindy Yunhsin
;
Ang, Chinhui
- In:
International journal of contemporary hospitality management
29
(
2017
)
6
,
pp. 1522-1540
Persistent link: https://www.econbiz.de/10011732172
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