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~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~person:"Akrimi, Yosra"
~subject:"Konsumentenverhalten"
~subject:"User interface"
~subject:"Viral marketing"
~subject:"Virales Marketing"
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Konsumentenverhalten
User interface
Viral marketing
Virales Marketing
Benutzerfreundlichkeit
1
Benutzerschnittstelle
1
Beziehungsmarketing
1
Consumer behaviour
1
Customer satisfaction
1
Digitale Dienste
1
E-commerce
1
Electronic Commerce
1
Internet
1
Internet marketing
1
Kundenzufriedenheit
1
Online retailing
1
Online-Handel
1
Online-Marketing
1
Personality psychology
1
Persönlichkeitspsychologie
1
Relationship marketing
1
Usability
1
Web-based service
1
Website
1
electronic word of mouth intention
1
playfulness
1
satisfaction
1
website interactivity
1
website personality traits
1
website usability
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Akrimi, Yosra
Di Fatta, Davide
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Mohd-Any, Amrul Asraf
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Usability, interactivity, website personality and consumers' responses : a case of internet service provider
Akrimi, Yosra
- In:
International journal of electronic marketing and …
7
(
2016
)
3
,
pp. 204-228
Persistent link: https://www.econbiz.de/10011648266
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