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~isPartOf:"International journal of entrepreneurial behavior & research"
~isPartOf:"International marketing review"
~language:"eng"
~language:"spa"
~person:"Paul, Justin"
~subject:"Consumer behaviour"
~subject:"Indien"
~subject:"Konsumentenverhalten"
~type_genre:"Article in journal"
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Consumer behaviour
Indien
Konsumentenverhalten
Beziehungsmarketing
1
Brand
1
Brand experience
1
Brand image
1
Brand management
1
Chairman's Statement
1
Content analysis
1
Designation of origin
1
Emotion
1
FIBER
1
Familienunternehmen
1
Family business
1
Globalisierung
1
Globalization
1
Herkunftsbezeichnung
1
India
1
Indian family firms
1
Internationalisation
1
Kendall-Theil regression
1
Markenartikel
1
Markenführung
1
Markenimage
1
Nation brand experience (NBE)
1
Nation brand love (NBL)
1
Nation brand loyalty (NBLT)
1
Regression analysis
1
Regressionsanalyse
1
Relationship marketing
1
Socioemotional wealth (SEW)
1
Somers' D regression
1
Viral marketing
1
Virales Marketing
1
Word of mouth (WOM)
1
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Article in journal
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Spanish
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Paul, Justin
Magnusson, Peter
5
Christodoulides, George
4
Cleveland, Mark
4
Diamantopoulos, Adamantios
4
He, Jiaxun
4
Westjohn, Stanford A.
4
Zdravkovic, Srdan
4
Barnes, Bradley R.
3
Michaelidou, Nina
3
Shukla, Paurav
3
Wang, Cheng Lu
3
Balabanis, George
2
Craig, C. S.
2
Ge, Jiaye
2
Guzman, Francisco
2
Han, C. M.
2
Laroche, Michel
2
Maher, Amro A.
2
MartÃn MartÃn, Oscar
2
Matarazzo, Michela
2
Monkhouse, Lien Le
2
Mooij, Marieke K. de
2
Moon, Byeong-joon
2
Palihawadana, Dayananda
2
Papadopoulos, Nicolas G.
2
Pelsmacker, Patrick de
2
Schlegelmilch, Bodo B.
2
Seo, Yuri
2
Veloutsou, Cleopatra
2
Abdelrahman, Mahmoud
1
Agnihotri, Arpita
1
Akram, M. S.
1
Akter, Shahriar
1
Anand, Amitabh
1
Andrews, Lynda
1
Andrews, Taylah
1
Andéhn, Mikael
1
Arli, Denni
1
Ashill, Nicholas J.
1
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International journal of entrepreneurial behavior & research
International marketing review
Journal of retailing and consumer services
13
Journal of business research : JBR
6
International journal of consumer studies
4
Business strategy and the environment
3
European management journal
3
International journal of market research
3
Technological forecasting & social change : an international journal
3
International business review : the official journal of the European International Business Academy
2
International journal of Indian culture and business management
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Psychology & marketing
2
Asia Pacific business review
1
Asia Pacific journal of marketing and logistics
1
Asian journal of business ethics : AJBE
1
European management review : EMR
1
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
1
International journal of contemporary hospitality management
1
International journal of electronic marketing and retailing : IJEMR
1
Journal of East-West business
1
Journal of consumer behaviour
1
Journal of enterprising communities : people and places in the global economy ; JEC
1
Journal of marketing communications
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of promotion management : JPM
1
Journal of strategic marketing
1
Paradigm : the journal of Institute of Management Technology
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
The Asian economic review : journal of the Indian Institute of Economics
1
The Indian economic journal
1
The international journal of bank marketing : IJBM
1
The journal of consumer marketing
1
Young consumers : insight and ideas for responsible marketers
1
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ECONIS (ZBW)
2
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1
Impact of nation brand experience on nation brand loyalty, and positive WOM in a changing environment : the role of nation brand love
Yadav, Rohit
;
Paul, Justin
;
Mittal, Amit
- In:
International marketing review
40
(
2023
)
1
,
pp. 28-48
Persistent link: https://www.econbiz.de/10014227448
Saved in:
2
Role of socioemotional wealth (SEW) in the internationalisation of family firms
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
International journal of entrepreneurial behavior & research
29
(
2023
)
1
,
pp. 1-26
Persistent link: https://www.econbiz.de/10013553720
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