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~isPartOf:"International journal of health economics and management"
~subject:"Electronic Commerce"
~subject:"Mobile communications"
~subject:"Pharmaceuticals"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Konferenzbeitrag"
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International journal of health economics and management
Health marketing quarterly
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International journal of pharmaceutical and healthcare marketing : IJPHM
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Journal of global marketing
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Journal of targeting, measurement and analysis for marketing
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International journal of advertising : the quarterly review of marketing communications
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Journal of current issues and research in advertising : JCIRA
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Do coverage mandates affect direct-to-consumer advertising for pharmaceuticals? : evidence from parity laws
Nathenson, Robert
;
Richards, Michael R.
- In:
International journal of health economics and management
18
(
2018
)
3
,
pp. 321-336
Persistent link: https://www.econbiz.de/10012025924
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