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~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of international consumer marketing"
~person:"Leung, Xi Y."
~subject:"Coronavirus"
~subject:"Markenimage"
~subject:"Online-Marketing"
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Leung, Xi Y.
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International journal of hospitality management
Journal of international consumer marketing
Tourism analysis : an interdisciplinary tourism & hospitality journal
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ECONIS (ZBW)
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A fad or the future? : examining the effectiveness of virtual reality advertising in the hotel industry
Leung, Xi Y.
;
Lyu, Jiaying
;
Bai, Billy
- In:
International journal of hospitality management
88
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012293884
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