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~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of international marketing"
~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~person:"Rao, Vithala R."
~subject:"Decision under uncertainty"
~subject:"Price competition"
~subject:"Wettbewerbsstrategie"
~type_genre:"Aufsatz in Zeitschrift"
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Rao, Vithala R.
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International journal of hospitality management
Journal of international marketing
Management science : journal of the Institute for Operations Research and the Management Sciences
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Trade promotion decisions under demand uncertainty : a market experiment approach
Hong, Yuan
;
Gómez, Miguel I.
;
Rao, Vithala R.
- In:
Management science : journal of the Institute for …
59
(
2013
)
7
,
pp. 1709-1724
Persistent link: https://www.econbiz.de/10009784104
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