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~isPartOf:"International journal of hospitality management"
~person:"Lee, Timothy J."
~subject:"Brand image"
~type:"article"
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Brand image
Brand equity
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Lee, Timothy J.
Jang, Soocheong
5
Han, Heesup
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Hyun, Sunghyup Sean
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Song, Hak-jun
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International journal of hospitality management
International journal of contemporary hospitality management
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ECONIS (ZBW)
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The interaction between individual cultural values and the cognitive and social processes of global restaurant brand equity
Han, Sung Ho
;
Chen, Cheng-Hao Steve
;
Lee, Timothy J.
- In:
International journal of hospitality management
94
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012495106
Saved in:
2
Consumer-based chain restaurant brand equity, brand reputation, and brand trust
Han, Sung Ho
;
Bang, Nguyen
;
Lee, Timothy J.
- In:
International journal of hospitality management
50
(
2015
),
pp. 84-93
Persistent link: https://www.econbiz.de/10011387992
Saved in:
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