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~isPartOf:"International journal of information technology and management : IJITM"
~person:"Kim, Jongheon"
~subject:"Beziehungsmarketing"
~subject:"Blogs"
~subject:"Konsumentenverhalten"
~subject:"Markenpolitik"
~subject:"Web 2.0 technologies"
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Journal of electronic commerce research : JECR
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A cross cultural study of corporate blogs in the USA and Korea
Jeon, Sunran
;
Yoon, Seong No
;
Kim, Jongheon
- In:
International journal of information technology and …
7
(
2008
)
2
,
pp. 149-160
Persistent link: https://www.econbiz.de/10003683700
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