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~isPartOf:"International journal of innovation and technology management"
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Breaking through the "Brick Wall" : using an interdisciplinary strategy to market high-tech products
Tow, Adam Perry
;
Joshi, Amit M.
- In:
International journal of innovation and technology …
8
(
2011
)
2
,
pp. 337-350
Persistent link: https://www.econbiz.de/10009273347
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