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~isPartOf:"International journal of innovation management"
~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"The journal of high technology management research"
~subject:"Konsumentenverhalten"
~subject:"Social web"
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Konsumentenverhalten
Social web
Innovation diffusion
64
Innovationsdiffusion
64
Consumer behaviour
26
Innovation
21
Innovation adoption
15
Innovationsakzeptanz
15
Theorie
14
Theory
14
New product development
13
Produktentwicklung
13
Social network
13
Soziales Netzwerk
13
Social Web
12
Innovation management
10
Innovationsmanagement
10
Technischer Fortschritt
8
Technological change
8
United States
8
USA
7
Web 2.0 technologies
7
Web 2.0-Technologien
7
Forecasting model
6
Prognoseverfahren
6
Medical device
5
Medizinprodukt
5
social networks
5
High technology
4
Hochtechnologie
4
Preismanagement
4
Pricing strategy
4
Technology adoption
4
diffusion
4
Absatz
3
China
3
Diffusion
3
Fashion
3
Gender
3
Geschlecht
3
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14
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Article
31
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31
Aufsatz in Zeitschrift
31
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English
31
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Van Den Bulte, Christophe
4
Iyengar, Radha
3
Valente, Thomas W.
2
Xie, Ying
2
Aggrawal, Deepti
1
Ameri, Mina
1
Amir, On
1
Anand, Adarsh
1
Apergis, Emmanuel
1
Arp, Sabrina
1
Atik, Deniz
1
Bansal, Gunjan
1
Bellallahom, Nadim
1
Bettiga, Debora
1
Bhatiasevi, Veera
1
Bzhalava, Levan
1
Canhoto, Ana Isabel Domingos
1
DK
1
Dunn, Katherine
1
Dutot, Vincent
1
Firat, A. Fuat
1
Foubert, Bram
1
Gannon, Valerie
1
Gijsbrechts, Els
1
Godes, David
1
Goldenberg, Jacob
1
Gummerus, Johanna
1
Hamilton, Robert
1
Harju, Anu A.
1
Harness, David
1
Hassan, Sohaib Shahzad
1
Heidenreich, Sven
1
Ho, Teck-Hua
1
Honka, Elisabeth
1
Hossain, Liaquat
1
Houvinen, Annamari
1
Hu, Yansong
1
Jayawardhena, Chanaka
1
Kane, Gerald C.
1
Koch, Julian
1
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International journal of innovation management
Journal of marketing management : MM
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
The journal of high technology management research
Technological forecasting & social change : an international journal
39
Journal of business research : JBR
36
SpringerLink / Bücher
35
Journal of retailing and consumer services
26
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
15
International journal of business information systems : IJBIS
13
Journal of organizational computing and electronic commerce
13
International journal of electronic business
12
Cogent business & management
11
Management information systems : mis quarterly
11
Management science : journal of the Institute for Operations Research and the Management Sciences
11
Psychology & marketing
11
Research policy : policy, management and economic studies of science, technology and innovation
11
International journal of consumer studies
10
International journal of market research : JMRS ; the journal of the Market Research Society
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
10
International journal of technology marketing : IJTMkt
10
Journal of marketing
10
Journal of travel and tourism marketing
10
HMD : Praxis der Wirtschaftsinformatik
9
Industrial marketing management : the international journal for industrial and high-tech firms
9
Journal of global information management : an official publication of the Information Resources Management Association
9
Web 2.0 : neue Perspektiven für Marketing und Medien
9
ZEW discussion papers
9
Information systems and e-business management : ISeB
8
International journal of innovation and technology management
8
Gabler Edition Wissenschaft
7
I-KNOW '08 and I-MEDIA '08 : International Conferences on Knowledge Management and New Media Technology ; conference proceedings ; [Graz, Austria, September 3 - 5, 2008]
7
Information systems management
7
Information systems research : ISR
7
International journal of e-business research : an official publication of the Information Resources Management Association
7
International journal of internet marketing and advertising : IJIMA
7
Journal of knowledge management
7
Research
7
Technology analysis & strategic management
7
The international journal of bank marketing : IJBM
7
The international review of retail, distribution and consumer research
7
The journal of product innovation management : an international publication of the Product Development & Management Association
7
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ECONIS (ZBW)
31
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1
Perception or capabilities? : an empirical investigation of the factors influencing the adoption of social media and public cloud in German SMEs
Hassan, Sohaib Shahzad
;
Reuter, Christian
;
Bzhalava, Levan
- In:
International journal of innovation management
25
(
2021
)
1
,
pp. 2150002-1-2150002-26
Persistent link: https://www.econbiz.de/10012507896
Saved in:
2
Exploring passive innovation resistance : an empirical examination of predictors and consequences at the cognitive and situational level
Koch, Julian
;
Krämer, Tobias
;
Heidenreich, Sven
- In:
International journal of innovation management
25
(
2021
)
1
,
pp. 2150012-1-2150012-35
Persistent link: https://www.econbiz.de/10012508173
Saved in:
3
Who is tech savvy? : exploring the adoption of smartphones and tablets : an empirical investigation
Apergis, Emmanuel
- In:
The journal of high technology management research
30
(
2019
)
2
,
pp. 1-10
Persistent link: https://www.econbiz.de/10012133413
Saved in:
4
Word of mouth, observed adoptions, and anime-watching decisions : the role of the personal vs. the community network
Ameri, Mina
;
Honka, Elisabeth
;
Xie, Ying
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
4
,
pp. 567-583
Persistent link: https://www.econbiz.de/10012059793
Saved in:
5
Applying the technology acceptance model in a three-countries study of smartwatch adoption
Dutot, Vincent
;
Bhatiasevi, Veera
;
Bellallahom, Nadim
- In:
The journal of high technology management research
30
(
2019
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10012103283
Saved in:
6
Communicating corporate social responsibility in a social world : the effects of company-generated and user-generated social media content on CSR attributions and scepticism
Dunn, Katherine
;
Harness, David
- In:
Journal of marketing management : MM
34
(
2018
)
17/18
,
pp. 1503-1529
Persistent link: https://www.econbiz.de/10012042289
Saved in:
7
Choice based diffusion model for predicting sales of mobile phones using conjoint analysis
Anand, Adarsh
;
Bansal, Gunjan
;
Aggrawal, Deepti
- In:
The journal of high technology management research
29
(
2018
)
2
,
pp. 216-226
Persistent link: https://www.econbiz.de/10011955182
Saved in:
8
Beauty bloggers and YouTubers as a community of practice
Gannon, Valerie
;
Prothero, Andrea
- In:
Journal of marketing management : MM
34
(
2018
)
7/8
,
pp. 592-619
Persistent link: https://www.econbiz.de/10011934589
Saved in:
9
Exploring the factors that support adoption and sustained use of health and fitness wearables
Canhoto, Ana Isabel Domingos
;
Arp, Sabrina
- In:
Journal of marketing management : MM
33
(
2017
)
1/2
,
pp. 32-60
Persistent link: https://www.econbiz.de/10011690530
Saved in:
10
Exploring the adoption process of personal technologies : a cognitive-affective approach
Bettiga, Debora
;
Lamberti, Lucio
- In:
The journal of high technology management research
28
(
2017
)
2
,
pp. 179-187
Persistent link: https://www.econbiz.de/10011792484
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