//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~person:"Abuljadail, Mohammad"
~person:"Al-Mamun, Abdullah"
~person:"Unal, Sevtap"
~subject:"engagement"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Medien"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
engagement
Social Web
4
Social web
4
Consumer behaviour
3
Internet marketing
3
Konsumentenverhalten
3
Online-Marketing
3
Brand management
2
Markenführung
2
Beziehungsmarketing
1
Brand
1
Brand image
1
Brand loyalty
1
E-commerce
1
Electronic Commerce
1
Facebook marketing
1
Malaysia
1
Markenartikel
1
Markenimage
1
Markentreue
1
Online retailing
1
Online-Handel
1
Relationship marketing
1
Saudi Arabia
1
Saudi-Arabien
1
Social capital
1
Sozialkapital
1
Viral marketing
1
Virales Marketing
1
Virtual reality
1
Virtuelle Realität
1
avatars
1
brand awareness
1
brand image
1
brand loyalty
1
credibility opinion
1
e-WOM
1
electronic word-of-mouth
1
global brands
1
local brands
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Abuljadail, Mohammad
Al-Mamun, Abdullah
Unal, Sevtap
Ahn, Joong-Ho
1
Baek, Hyunmi
1
Evans, Geraint
1
Guerreiro, João Pedro Silva Martins
1
Guftométros, Myron
1
Ha, Louisa
1
Mathupayas Thongmak
1
Mortimer, Kathleen
1
Oh, Sehwan
1
Somerfield, Kardi
1
more ...
less ...
Published in...
All
International journal of internet marketing and advertising : IJIMA
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Engagement and brand loyalty through social capital in social media
Abuljadail, Mohammad
;
Ha, Louisa
- In:
International journal of internet marketing and …
13
(
2019
)
3
,
pp. 197-217
Persistent link: https://www.econbiz.de/10012140337
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->