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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~person:"Bin Ismail, Hishamuddin"
~person:"Bright, Laura"
~person:"Dimitriadis, Sergios"
~person:"Papaioannou, Eugenia"
~subject:"Groupon"
~subject:"Lieferantenmanagement"
~subject:"Markenführung"
~subject:"Online-Marketing"
~subject:"Relationship marketing"
~subject:"Social Web"
~subject:"mobile marketing"
~type:"article"
~type_genre:"Article in journal"
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Groupon
Lieferantenmanagement
Markenführung
Online-Marketing
Relationship marketing
Social Web
mobile marketing
Internet marketing
4
Website
4
Consumer behaviour
3
Konsumentenverhalten
3
Beziehungsmarketing
2
Brand management
2
Online retailing
2
Online-Handel
2
Social web
2
websites
2
Brand image
1
Consumer attitudes
1
E-commerce
1
Electronic Commerce
1
Greece
1
Griechenland
1
Markenimage
1
OBI
1
Sales promotion
1
Structural equation model
1
Strukturgleichungsmodell
1
Supplier relationship management
1
Verbrauchereinstellung
1
Verkaufsförderung
1
brand image
1
consumer promotion
1
consumer-brand relationships
1
daily-deal websites
1
e-CRM features
1
e-commerce
1
e-servicescape
1
informational websites
1
interactive
1
internet
1
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Article
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Article in journal
Aufsatz in Zeitschrift
4
Language
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English
4
Author
All
Bin Ismail, Hishamuddin
Bright, Laura
Dimitriadis, Sergios
Papaioannou, Eugenia
Ellonen, Hanna-Kaisa
2
Moro, Sérgio
2
Ramos, Ricardo F.
2
Rita, Paulo
2
Agrebi, Meriem
1
Assimakopoulos, Costas
1
Blake, Brian F.
1
Chandon, Jean Louis
1
Chong, Siong Choy
1
Dogra, Pallavi
1
Dung Phuong Hoang
1
Georgiadis, Christos K.
1
Giraldi, Janaina de Moura Engracia
1
Gong, Wen
1
Hamilton, Rhiannon L.
1
Hien Vo
1
Kaushal, Arun
1
Kim Piew Lai
1
Koritos, Christos
1
Kuivalainen, Olli
1
Le, Tri D.
1
Lee, Kelvin
1
Logan, Kelty
1
López-Nicolas, Carolina
1
Makienko, Igor
1
Miller, Kenneth E.
1
Molina-Castillo, Francisco-José
1
Nam Hoai Nguyen
1
Neuendorf, Kimberly A.
1
Oliveira, Jorge Henrique Caldeira de
1
Sarmaniotis, Christos
1
Shamatta, Cristina
1
Souza, Marina Teixeira de
1
Tarkiainen, Anassi
1
Tarkiainen, Anssi
1
Tong, David Yong Kin
1
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International journal of internet marketing and advertising : IJIMA
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ECONIS (ZBW)
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Examining relational benefits and costs in an online non-transactional context
Tsimonis, Georgios
;
Dimitriadis, Sergios
;
Koritos, Christos
- In:
International journal of internet marketing and …
12
(
2018
)
2
,
pp. 122-137
Persistent link: https://www.econbiz.de/10011859036
Saved in:
2
Do salient e-servicescape attributes predict online brand image?
Kim Piew Lai
;
Chong, Siong Choy
;
Bin Ismail, Hishamuddin
; …
- In:
International journal of internet marketing and …
9
(
2015
)
3
,
pp. 209-232
Persistent link: https://www.econbiz.de/10011497664
Saved in:
3
Deal me in! : assessing consumer response to daily-deal sites
Logan, Kelty
;
Bright, Laura
- In:
International journal of internet marketing and …
8
(
2013/14
)
3
,
pp. 161-180
Persistent link: https://www.econbiz.de/10011316782
Saved in:
4
Investigating websites' e-CRM features in building customer relationships : evidence from Greece
Papaioannou, Eugenia
;
Assimakopoulos, Costas
; …
- In:
International journal of internet marketing and …
8
(
2014
)
4
,
pp. 320-338
Persistent link: https://www.econbiz.de/10011349106
Saved in:
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