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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~person:"Bright, Laura"
~person:"Dimitriadis, Sergios"
~person:"Dogra, Pallavi"
~subject:"Lieferantenmanagement"
~subject:"Online-Marketing"
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Lieferantenmanagement
Online-Marketing
Consumer behaviour
3
Internet marketing
3
Konsumentenverhalten
3
Website
3
Online retailing
2
Online-Handel
2
Social Web
2
Social web
2
Beziehungsmarketing
1
Brand management
1
Confidence
1
Consumer attitudes
1
Dienstleistungsqualität
1
E-commerce
1
Electronic Commerce
1
Groupon
1
Markenführung
1
Relationship marketing
1
Sales promotion
1
Service quality
1
Structural equation model
1
Strukturgleichungsmodell
1
Supplier relationship management
1
Verbrauchereinstellung
1
Verkaufsförderung
1
Vertrauen
1
consumer promotion
1
consumer-brand relationships
1
daily-deal websites
1
ease of use
1
familiarity
1
informational websites
1
interactive
1
mobile marketing
1
online brand communities
1
online review
1
purchase intention
1
ratings
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Bright, Laura
Dimitriadis, Sergios
Dogra, Pallavi
Moro, Sérgio
2
Ramos, Ricardo F.
2
Rita, Paulo
2
Agrebi, Meriem
1
Assimakopoulos, Costas
1
Bin Ismail, Hishamuddin
1
Chandon, Jean Louis
1
Chong, Siong Choy
1
Ellonen, Hanna-Kaisa
1
Georgiadis, Christos K.
1
Giraldi, Janaina de Moura Engracia
1
Hien Vo
1
Kaushal, Arun
1
Kim Piew Lai
1
Koritos, Christos
1
Le, Tri D.
1
Lee, Kelvin
1
Logan, Kelty
1
López-Nicolas, Carolina
1
Makienko, Igor
1
Miller, Kenneth E.
1
Molina-Castillo, Francisco-José
1
Oliveira, Jorge Henrique Caldeira de
1
Papaioannou, Eugenia
1
Sarmaniotis, Christos
1
Souza, Marina Teixeira de
1
Tarkiainen, Anassi
1
Tong, David Yong Kin
1
Tsimonis, Georgios
1
Um, Nam-Hyun
1
Wang, Ye
1
Zaichkowsky, Judith Lynne
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International journal of internet marketing and advertising : IJIMA
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ECONIS (ZBW)
3
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Investigating factors affecting trust and purchase intention towards online websites : structural equation modelling approach
Dogra, Pallavi
;
Kaushal, Arun
- In:
International journal of internet marketing and …
18
(
2023
)
1
,
pp. 98-120
Persistent link: https://www.econbiz.de/10014318246
Saved in:
2
Examining relational benefits and costs in an online non-transactional context
Tsimonis, Georgios
;
Dimitriadis, Sergios
;
Koritos, Christos
- In:
International journal of internet marketing and …
12
(
2018
)
2
,
pp. 122-137
Persistent link: https://www.econbiz.de/10011859036
Saved in:
3
Deal me in! : assessing consumer response to daily-deal sites
Logan, Kelty
;
Bright, Laura
- In:
International journal of internet marketing and …
8
(
2013/14
)
3
,
pp. 161-180
Persistent link: https://www.econbiz.de/10011316782
Saved in:
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