//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~subject:"E-commerce"
~subject:"Online retailing"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Virtuelle Community"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
E-commerce
Online retailing
Social Web
141
Social web
141
Internet marketing
104
Online-Marketing
104
Consumer behaviour
92
Konsumentenverhalten
92
social media
53
Brand management
48
Markenführung
48
Viral marketing
40
Virales Marketing
40
Beziehungsmarketing
35
Relationship marketing
35
Brand image
29
Markenimage
29
Advertising effects
26
Werbewirkung
26
Advertising
20
Werbung
20
Facebook
16
Online-Handel
16
Marketing management
14
Marketingmanagement
14
Social network
14
Soziales Netzwerk
14
electronic word-of-mouth
12
social media marketing
11
Brand
10
Markenartikel
10
consumer behaviour
10
Electronic Commerce
9
Instagram
9
advertising
9
Twitter
8
Website
8
eWOM
8
influencer marketing
8
Internet
7
more ...
less ...
Online availability
All
Undetermined
11
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
19
Aufsatz in Zeitschrift
19
Language
All
English
19
Author
All
Agrebi, Meriem
1
Akar, Ezgi
1
Babakus, Emin
1
Bao, Tong
1
Barrichello, Alcides
1
Brandtweiner, Roman
1
Brünink, Leonine A.
1
Bình Nghiêm-Phú
1
Chandon, Jean Louis
1
Cheng, Robin
1
Dalgic, Tevfik
1
Diirr, Bruna
1
Dimitriadis, Sergios
1
Dodoo, Naa Amponsah
1
Efthymios, Constantinides,
1
Ellonen, Hanna-Kaisa
1
Enginkaya, Ebru
1
Garcia, Ana Cristina Bicharra
1
Giraldi, Janaina de Moura Engracia
1
Ho, Ree Chan
1
Koritos, Christos
1
Krumay, Barbara
1
Kuivalainen, Olli
1
Lorenzo-Romero, Carlota
1
Mangold, W. Glynn
1
Manoraj, N.
1
Merlo, Edgard Monforte
1
Mitchell, Vincent-Wayne
1
Morano, Rogério Scabim
1
Moro, Sérgio
1
Oliveira, Carlos
1
Pagan, Karina Munari
1
Pagan, Natália Munari
1
Parayitam, Satyanarayana
1
Rajarathinam, Krishna Kumar
1
Ramos, Ricardo F.
1
Rathinam, Logu
1
Rita, Paulo
1
Santos, Emerson Gomes dos
1
Smith, Katherine Taken
1
more ...
less ...
Published in...
All
International journal of internet marketing and advertising : IJIMA
Journal of business research : JBR
59
Journal of retailing and consumer services
55
Journal of management information systems : JMIS
37
Information systems research : ISR
34
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
32
Electronic commerce research
30
Technological forecasting & social change : an international journal
29
International journal of business information systems : IJBIS
23
International journal of electronic marketing and retailing : IJEMR
23
International journal of electronic commerce : IJEC
21
International journal of hospitality management
21
Journal of internet commerce
21
Journal of electronic commerce research : JECR
20
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
17
Electronic markets : EM ; the international journal of electronic commerce and business media
16
Management science : journal of the Institute for Operations Research and the Management Sciences
16
Journal of open innovation : technology, market, and complexity
15
Industrial marketing management : the international journal for industrial and high-tech firms
14
International journal of contemporary hospitality management
13
Journal of marketing
13
Electronic commerce research and applications
12
Internet policy review : journal on internet regulation
12
Journal of travel and tourism marketing
12
International journal of e-business research : an official publication of the Information Resources Management Association
11
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
11
International journal of electronic business
10
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
Journal of the Academy of Marketing Science
10
Management information systems : mis quarterly
10
Tourism management : research, policies, practice
10
Asia Pacific journal of marketing and logistics
9
Electronic markets : the international journal on networked business
9
International journal of e-entrepreneurship and innovation : IJEEI ; an official publication of the Information Resources Management Association
9
Journal of organizational computing and electronic commerce
9
International journal of consumer studies
8
Journal of fashion marketing and management
8
Marketing intelligence & planning
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
8
Telecommunications policy : the international journal of digital economy, data sciences and new media
8
more ...
less ...
Source
All
ECONIS (ZBW)
19
Showing
1
-
10
of
19
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Online purchase decision after viewing ads : factors related to sociodemographic and internet use on different digital channels
Barrichello, Alcides
;
Morano, Rogério Scabim
;
Santos, …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 20-41
Persistent link: https://www.econbiz.de/10014340162
Saved in:
2
Customers' perspectives on marketing mix elements in social media-based purchases
Bình Nghiêm-Phú
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 81-97
Persistent link: https://www.econbiz.de/10013041201
Saved in:
3
Why shop on social media? : a systematic review
Oliveira, Carlos
;
Garcia, Ana Cristina Bicharra
;
Diirr, …
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 344-368
Persistent link: https://www.econbiz.de/10013256314
Saved in:
4
Examining customer's intention to rely on online reviews
Sridevi, P.
;
Manoraj, N.
;
Vedanthachari, Lakshmi Narasimhan
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 369-393
Persistent link: https://www.econbiz.de/10013256323
Saved in:
5
Customer satisfaction and loyalty with corporate multi-brand websites in an era of social media and misinformation
Agrebi, Meriem
;
Chandon, Jean Louis
;
Zaichkowsky, …
- In:
International journal of internet marketing and …
16
(
2022
)
4
,
pp. 394-421
Persistent link: https://www.econbiz.de/10013256327
Saved in:
6
A moderated mediation model of the effect of social media advertising on consumer buying behaviour : evidence from India
Rajarathinam, Krishna Kumar
;
Rathinam, Logu
;
Parayitam, …
- In:
International journal of internet marketing and …
17
(
2022
)
1/2
,
pp. 48-76
Persistent link: https://www.econbiz.de/10014318181
Saved in:
7
Antecedents of trust and purchase intention in social commerce in Brazil
Pagan, Natália Munari
;
Pagan, Karina Munari
;
Giraldi, …
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 271-298
Persistent link: https://www.econbiz.de/10014318201
Saved in:
8
Is this the beginning of the end for retail websites? : a professional perspective
Ramos, Ricardo F.
;
Rita, Paulo
;
Moro, Sérgio
- In:
International journal of internet marketing and …
15
(
2021
)
3
,
pp. 260-280
Persistent link: https://www.econbiz.de/10012598982
Saved in:
9
The impact of relationship quality and social support on social media users' selling intention
Ho, Ree Chan
;
Cheng, Robin
- In:
International journal of internet marketing and …
14
(
2020
)
4
,
pp. 433-453
Persistent link: https://www.econbiz.de/10012512672
Saved in:
10
Exploring the anteceding impact of personalised social media advertising on online impulse buying tendency
Dodoo, Naa Amponsah
;
Wu, Linwan
- In:
International journal of internet marketing and …
13
(
2019
)
1
,
pp. 73-95
Persistent link: https://www.econbiz.de/10012105502
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->