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~isPartOf:"International journal of market research : JMRS ; the journal of the Market Research Society"
~isPartOf:"Journal of Business Research"
~isPartOf:"Journal of business economics : JBE"
~isPartOf:"Journal of forecasting"
~subject:"Consumer goods marketing"
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International journal of market research : JMRS ; the journal of the Market Research Society
Journal of Business Research
Journal of business economics : JBE
Journal of forecasting
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Messung von Interdependenzen zwischen Marketing-Instrumenten : Bestimmung eines Mehrgleichungsmodells für markierte kurzlebige Konsumgüter
Hruschka, Harald
- In:
Journal of business economics : JBE
60
(
1990
)
5/6
,
pp. 549-560
Persistent link: https://www.econbiz.de/10001083880
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