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~isPartOf:"International journal of pharmaceutical and healthcare marketing : IJPHM"
~isPartOf:"Working paper / National Bureau of Economic Research, Inc."
~subject:"Gesundheitsversorgung"
~subject:"Health care"
~type_genre:"Aufsatz in Zeitschrift"
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Gesundheitsversorgung
Health care
Arzneimittel
79
Pharmaceuticals
79
Pharmaceutical industry
37
Pharmaindustrie
37
Consumer behaviour
21
Konsumentenverhalten
21
Advertising effects
19
Werbewirkung
19
Advertising
17
Werbung
17
Direct marketing
16
Direktmarketing
16
Arzneimittelmarkt
14
Pharmaceutical market
14
Physicians
14
Ärzte
14
USA
11
United States
11
Brand
9
Markenartikel
8
Pharmacology
7
Pharmakologie
7
Elderly people
6
Generic drugs
6
Generika
6
Ältere Menschen
6
Beziehungsmarketing
5
Brand management
5
Direct-to-consumer advertising
5
Gesundheitswesen
5
Health care system
5
Markenführung
5
Marketing management
5
Marketingmanagement
5
Pharmaceutical marketing
5
Relationship marketing
5
Bibliometrics
4
Bibliometrie
4
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Article
7
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Aufsatz in Zeitschrift
Arbeitspapier
14
Graue Literatur
14
Non-commercial literature
14
Working Paper
14
Article in journal
7
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7
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Bergner, Kai N.
1
Cobelli, Nicola
1
Falk, Tomas
1
Goh Yen Nee
1
Heinrick, Daniel
1
Hitz, Anja
1
Hölzing, Jörg A.
1
Katsanis, Lea Prevel
1
Khalili, Hamidreza
1
Klinner, Christiane
1
Lewis, Phillip A.
1
Mohsen Ali Murshid
1
Mukherjee, Avinandan
1
Pontes, Manuel C. F.
1
Pontes, Nancy M. H.
1
Sameti, Ardalan
1
Tashiro, Sanae
1
White, Lesley
1
Zurina Mohaidin
1
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International journal of pharmaceutical and healthcare marketing : IJPHM
Working paper / National Bureau of Economic Research, Inc.
The European journal of health economics : HEPAC ; health economics in prevention and care
11
Journal of health economics
8
Health economics
7
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
7
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Gesundheitsökonomie & Qualitätsmanagement : Klinik und Praxis, Wirtschaft und Politik ; offizielles Organ des Bundesverbandes Managed Care e.V. ; offizielles Organ der Deutschen Gesellschaft für Gesundheitsökonomie e.V.
5
Health marketing quarterly
5
International journal of health care finance and economics
5
Wisconsin international law journal
5
International journal of pharmaceutical and healthcare marketing
4
Journal of public economics
4
Production and operations management : an international journal of the Production and Operations Management Society
4
European research studies
3
Health affairs : at the intersection of health, health care, and policy
3
International journal of health economics and management
3
Journal of public policy & marketing
3
Studies in comparative international development
3
Technology analysis & strategic management
3
The European journal of health economics
3
African journal of science, technology, innovation & development : AJSTID
2
Applied economics letters
2
Australasian accounting business and finance journal : AABF
2
Business & society
2
European journal of operational research : EJOR
2
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
2
Health care management review : HCM review
2
Health care management science
2
Health care management science : a new journal serving the international health care management community
2
Health economics review
2
Innovation and development : RIAD
2
Inquiry : a journal of health care organization, provision and financing
2
Journal of economic literature
2
Manufacturing & service operations management : M & SOM
2
Research policy : policy, management and economic studies of science, technology and innovation
2
Technological forecasting & social change : an international journal
2
The journal of applied business research
2
The journal of developing areas
2
American economic journal
1
Annals of operations research
1
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ECONIS (ZBW)
7
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1
Healthcare quality and medicine reimbursement criteria in Iran
Khalili, Hamidreza
;
Sameti, Ardalan
- In:
International journal of pharmaceutical and healthcare …
11
(
2017
)
4
,
pp. 455-470
Persistent link: https://www.econbiz.de/10011812921
Saved in:
2
The influence patient's characteristics "requests and expectations" on physician prescribing behavior : a review
Mohsen Ali Murshid
;
Zurina Mohaidin
;
Goh Yen Nee
- In:
International journal of pharmaceutical and healthcare …
10
(
2016
)
4
,
pp. 390-411
Persistent link: https://www.econbiz.de/10011643489
Saved in:
3
A consumer adoption model for personalized medicine : an exploratory study
Hitz, Anja
;
Katsanis, Lea Prevel
- In:
International journal of pharmaceutical and healthcare …
8
(
2014
)
4
,
pp. 371-391
Persistent link: https://www.econbiz.de/10010460793
Saved in:
4
The effects of DTCA on patient compliance : exploring the impact of endorsers selcetion and message tonality on patients with diabetes
Bergner, Kai N.
;
Falk, Tomas
;
Heinrick, Daniel
; …
- In:
International journal of pharmaceutical and healthcare …
7
(
2013
)
4
,
pp. 391-409
Persistent link: https://www.econbiz.de/10010237647
Saved in:
5
Editorial: Syndisciplinary approaches to pharmaceutical and healthcare research
Mukherjee, Avinandan
- In:
International journal of pharmaceutical and healthcare …
7
(
2013
)
2
,
pp. 100-103
Persistent link: https://www.econbiz.de/10009770369
Saved in:
6
Improving the uptake of the Australian Home Medicines Review (AHMR) through patient segmentation
White, Lesley
;
Klinner, Christiane
;
Cobelli, Nicola
- In:
International journal of pharmaceutical and healthcare …
5
(
2011
)
3
,
pp. 194-204
Persistent link: https://www.econbiz.de/10009355319
Saved in:
7
Effects of diabetes, patient age, and health insurance provider on the number of drugs ordered or provided per physician visit in the USA
Pontes, Manuel C. F.
;
Pontes, Nancy M. H.
;
Tashiro, Sanae
; …
- In:
International journal of pharmaceutical and healthcare …
2
(
2008
)
2
,
pp. 143-153
Persistent link: https://www.econbiz.de/10003929464
Saved in:
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