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~isPartOf:"International journal of production economics"
~isPartOf:"University of Zurich - Institute for Strategy and Business Economics - Working Paper"
~language:"eng"
~language:"ita"
~person:"Wagner, Stephan M."
~type:"book"
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Wagner, Stephan M.
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International journal of production economics
University of Zurich - Institute for Strategy and Business Economics - Working Paper
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RFID-based Entry into the German B2B Parcel Market and its Effect on Competitive Strategies, Prices and Market Shares : The Case of Red Parcel Post
Dietl, Helmut M.
-
2015
This paper analyzes the market entry of Red Parcel Post, a new player in the German
Business-to-Business
(B2B) parcel … market and contrast the incumbents' and the entrant's
business
strategies. Moreover, we develop a model to analyze the effect …
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