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~isPartOf:"International journal of production economics"
~person:"Balasubramanian, Ganesh"
~subject:"Brand management"
~subject:"Industrie"
~subject:"Lieferkette"
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Substitution effect of retailer store brand and manufacturer encroachment
Balasubramanian, Ganesh
;
Maruthasalam, Arulanantha …
- In:
International journal of production economics
239
(
2021
),
pp. 1-19
Persistent link: https://www.econbiz.de/10012648818
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