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~isPartOf:"International journal of production research"
~isPartOf:"Journal of economic theory"
~isPartOf:"Zeszyty naukowe"
~subject:"Brand management"
~subject:"Erfolgsfaktor"
~subject:"Theorie"
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Search: subject_exact:"Product portfolio"
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Brand management
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Product management
13
Produktmanagement
13
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6
New product development
5
Produktentwicklung
5
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4
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product lifecycle management
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Lehmann-Grube, Ulrich
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International journal of production research
Journal of economic theory
Zeszyty naukowe
Praxishandbuch Relaunch : Potenziale vorhandener Marken richtig ausschöpfen
17
SpringerLink / Bücher
13
Springer eBook Collection / Business and Economics
8
Discussion paper / Centre for Economic Policy Research
7
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7
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Beiträge zum Produkt-Marketing
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International journal of production economics
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4
NBER working paper series
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Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
4
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3
International journal of industrial organization
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Journal of business economics : JBE
3
Journal of economics & management strategy : JEMS
3
Journal of the Academy of Marketing Science
3
Manufacturing & service operations management : M & SOM
3
NBER Working Paper
3
Office of Research working paper / University of Illinois at Urbana-Champaign, College of Commerce and Business Administration
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The PDMA handbook of new product development
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International journal of technology management : IJTM
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Lernen leichter gemacht
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Management internationaler Dienstleistungsmarken : Konzepte und Methoden für einen nachhaltigen Internationalisierungserfolg
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing-Management und Unternehmensführung : Festschrift für Professor Dr. Richard Köhler zum 65. Geburtstag
2
Marketing-mix strategies - product strategy and promotion strategy
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Münchner wirtschaftswissenschaftliche Beiträge
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ECONIS (ZBW)
7
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1
Establishment of critical success factors for implementation of product lifecycle management systems
Singh, Shikha
;
Misra, Subhas Chandra
;
Chan, Felix Tung Sun
- In:
International journal of production research
58
(
2020
)
4
,
pp. 997-1016
Persistent link: https://www.econbiz.de/10012194024
Saved in:
2
An integrated Bayesian-Game theoretic approach for product portfolio planning of a multi-attributed product in a duopolistic market
Goswami, Mohit
;
Pratap, Saurabh
;
Kumar, Sri Krishna
- In:
International journal of production research
54
(
2016
)
23/24
,
pp. 6897-7013
Persistent link: https://www.econbiz.de/10011566126
Saved in:
3
Produkt w fazie spadku i odnowienia
Sojkin, Bogdan
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10013444689
Saved in:
4
Zarządzanie produktem kreowanie produktu
Kall, Jacek
(
contributor
);
Sojkin, Bogdan
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10013444667
Saved in:
5
Zarza̢dzanie produktem : kreowanie marki
Kall, Jacek
(
contributor
);
Sojkin, Bogdan
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10013444695
Saved in:
6
Innovation timing games : a general framework with applications
Hoppe-Wewetzer, Heidrun
;
Lehmann-Grube, Ulrich
- In:
Journal of economic theory
121
(
2005
)
1
,
pp. 30-50
Persistent link: https://www.econbiz.de/10002706837
Saved in:
7
Haggling over substitutes
Thanassoulis, John
- In:
Journal of economic theory
117
(
2004
)
2
,
pp. 217-245
Persistent link: https://www.econbiz.de/10002162994
Saved in:
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