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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~person:"Beekun, Rafik I."
~person:"Kozak, Metin"
~person:"Stremersch, Stefan"
~subject:"Entscheidung"
~subject:"World"
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Adherence to expert advice
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Consumer advice
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Consumer behaviour
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Empowerment
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Gesundheitsmarketing
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Health care marketing
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Health marketing
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International marketing research
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Beekun, Rafik I.
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Business ethics : a European review
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ERIM report series research in management
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Journal of business ethics : JOBE
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Tourism management : research, policies, practice
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The effect of customer empowerment on adherence to expert advice
Camacho, Nuno
;
Jong, Martijn G. de
;
Stremersch, Stefan
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
3
,
pp. 293-308
Persistent link: https://www.econbiz.de/10010427992
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