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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~subject:"Consumer behaviour"
~subject:"Fundraising"
~subject:"Kaufentscheidung"
~subject:"Kommunikation"
~subject:"Simulation"
~subject:"Ökonomische Rente"
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of consumer research : JCR ; an interdisciplinary bimonthly
23
Journal of business research : JBR
17
Journal of economic behavior & organization : JEBO
13
CESifo working papers
11
Journal of behavioral and experimental economics
10
International journal of hospitality management
8
Journal of behavioral decision making
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Psychology & marketing
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Journal of retailing and consumer services
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Journal of economic psychology : research in economic psychology and behavioral economics
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Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
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Games and economic behavior
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Journal of nonprofit & public sector marketing
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Journal of public economics
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Discussion paper series / IZA
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Journal of business ethics : JOBE
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of marketing research : JMR
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
Marketing letters : a journal of research in marketing
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Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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The journal of services marketing
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Working papers / Wharton School, University of Pennsylvania / Marketing
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Economics letters
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European journal of marketing : EJM
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International journal of advertising : the review of marketing communications
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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NBER working paper series
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Oxford economic papers
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The journal of consumer marketing
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Advances in culture, tourism and hospitality research
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Asia Pacific journal of marketing and logistics
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Beiträge zur Verhaltensforschung
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Beiträge zur empirischen Marketing- und Vertriebsforschung
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1
Does the devil wear Prada? : luxury product experiences can affect prosocial behavior
Wang, Yajin
;
John, Deborah Roedder
;
Griskevicious, Vladas
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
1
,
pp. 104-119
Persistent link: https://www.econbiz.de/10012506520
Saved in:
2
How income shapes moral judgments of prosocial behavior
Olson, Jenny G.
;
McFerran, Brent
;
Morales, Andrea C.
; …
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
1
,
pp. 120-135
Persistent link: https://www.econbiz.de/10012506521
Saved in:
3
Opposites attract : impact of background color on effectiveness of emotional charity appeals
Choi, Jungsil
;
Li, Yexin Jessica
;
Rangan, Priyamvadha
; …
- In:
International journal of research in marketing : IJRM ; …
37
(
2020
)
3
,
pp. 644-660
Persistent link: https://www.econbiz.de/10012494708
Saved in:
4
The profit implications of altruistic versus egoistic orientations for business-to-business exchanges
Hill, Ronald Paul
;
Watkins, Alison
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
1
,
pp. 52-59
Persistent link: https://www.econbiz.de/10003822814
Saved in:
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