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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~subject:"Konsumentenverhalten"
~subject:"Product management"
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Konsumentenverhalten
Product management
Product design
18
Produktgestaltung
18
Fertigungsprogramm
5
Master production schedule
5
New product development
5
Produktentwicklung
5
Innovation
3
Innovation management
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Innovationsmanagement
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Theorie
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Theory
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Consumer behaviour
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Technischer Fortschritt
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Technological change
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Aesthetics
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Affect modulation
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Beziehungsmarketing
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Biophilic design
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Brand management
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Brand rejuvenation
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Car sales
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Co-creation
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Cognition
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Comeback
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Conjoint analysis
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Consumer goods
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Customer integration
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Design elements
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Design management
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Design newness
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Dienstleistungsqualität
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Discrete choice
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Diskrete Entscheidung
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Castro, Iana A.
1
Chattopadhyay, Amitava
1
Cornelis, Erlinde
1
Goldenberg, Jacob
1
Honea, Heather
1
Landwehr, Jan Rüdiger
1
Majmundar, Anuja
1
Moldovan, Sarit
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Product experience
19
Journal of business research : JBR
17
Journal of retailing and consumer services
17
Psychology & marketing
17
International journal of product development : IJPD
15
Journal of consumer research : JCR ; an interdisciplinary bimonthly
12
International journal of production research
10
The journal of product innovation management : an international publication of the Product Development & Management Association
10
International journal of production economics
9
Journal of marketing
8
Journal of international consumer marketing
7
The journal of product & brand management
7
European journal of marketing : EJM
6
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Journal of marketing communications
6
Journal of marketing research : JMR
6
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
6
The journal of brand management : an international journal
6
International journal of retail & distribution management
5
Journal of fashion marketing and management
5
Journal of retailing
5
Sensory marketing : research on the sensuality of products
5
Beiträge zum Produkt-Marketing
4
Cogent business & management
4
Journal of marketing research
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
SpringerLink / Bücher
4
IEEE transactions on engineering management : EM
3
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International journal of consumer studies
3
International journal of hospitality management
3
Journal of consumer research : JCR ; an interdisciplinary journal
3
Longer lasting products : alternatives to the throwaway society
3
Management information systems : mis quarterly
3
Marketing intelligence & planning
3
Marketing letters : a journal of research in marketing
3
Multisensory packaging : designing new product experiences
3
PhD series / Copenhagen Business School
3
Research
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The friluftsliv response : connection, drive, and contentment reactions to biophilic design in consumer environments
Castro, Iana A.
;
Honea, Heather
;
Cornelis, Erlinde
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 364-379
Persistent link: https://www.econbiz.de/10013271755
Saved in:
2
The aesthetic fidelity effect
Wiecek, Annika
;
Wentzel, Daniel
;
Landwehr, Jan Rüdiger
- In:
International journal of research in marketing : IJRM ; …
36
(
2019
)
4
,
pp. 542-557
Persistent link: https://www.econbiz.de/10012152462
Saved in:
3
The different roles of product originality and usefulness in generating word-of-mouth
Moldovan, Sarit
;
Goldenberg, Jacob
;
Chattopadhyay, Amitava
- In:
International journal of research in marketing : IJRM ; …
28
(
2011
)
2
,
pp. 109-119
Persistent link: https://www.econbiz.de/10009238547
Saved in:
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