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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of marketing research : JMR
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Centre for Marketing working paper
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Kellogg on marketing
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Kellogg on marketing : the marketing faculty of the kellog school of management
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The evolution of brands : from signals of quality to storehouses of trust
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Network marketing organizations: Compensation plans, retail network growth, and profitability
Coughlan, Anne T.
;
Grayson, Kent
- In:
International journal of research in marketing : IJRM ; …
15
(
1998
)
5
,
pp. 401-426
Persistent link: https://www.econbiz.de/10006197297
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