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~isPartOf:"International journal of retail & distribution management"
~person:"Frasquet Deltoro, Marta"
~subject:"Brand management"
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Brand management
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Frasquet Deltoro, Marta
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International journal of retail & distribution management
Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
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The international review of retail, distribution and consumer research
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Understanding loyalty in multichannel retailing : the role of brand trust and brand attachment
Frasquet Deltoro, Marta
;
Mollá Descals, Alejandro
; …
- In:
International journal of retail & distribution management
45
(
2017
)
6
,
pp. 608-625
Persistent link: https://www.econbiz.de/10011747850
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