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~isPartOf:"International journal of retail and distribution management"
~isPartOf:"Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction"
~person:"Backhaus, Klaus"
~person:"Khare, Arpita"
~person:"Malhotra, Naresh K."
~subject:"B-to-B-Marketing"
~subject:"Konsumentenverhalten"
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B-to-B-Marketing
Konsumentenverhalten
Consumer behaviour
2
E-commerce
2
Electronic Commerce
2
Online retailing
2
Online-Handel
2
AI-enabled e-tail
1
Awe experience
1
Beziehungsmarketing
1
Consumption
1
EWOM
1
Emotion
1
Fashion
1
Flow
1
Internet
1
Measurement
1
Messung
1
Mode
1
Online fashion apparel
1
Relationship marketing
1
Services
1
Viral marketing
1
Virales Marketing
1
e-tailing
1
emotions
1
online relationship
1
scale development
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Backhaus, Klaus
Khare, Arpita
Malhotra, Naresh K.
Diallo, Mbaye Fall
2
Dias, Joana Carmo
2
Fazli-Salehi, Reza
2
Gil Saura, Irene
2
Hu, Da-Chian
2
Kautish, Pradeep
2
Kim, Dongyoup
2
Kumar, Harish
2
Liao, Shu-Hsien
2
Lim, Heejin
2
Lyu, Jewon
2
Malhotra, Gunjan
2
Park, Jungkun
2
Sengupta, Aniket
2
Silva, Susana C.
2
Svensson, Göran
2
Torres, Ivonne M.
2
Wong, Amy
2
Zúñiga, Miguel Ángel
2
Acquatella, François
1
Adil, Mohd
1
Agárdi, Irma
1
Ahmad, Hassan
1
Alavi, Ali
1
Albaum, Gerald S.
1
Albrecht, Lisa
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Ali, Fayaz
1
Ali, Saqib
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Alisara Rungnontarat Charinsarn
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Almomani, Hamzeh Q.
1
Alt, Mónika-Anetta
1
Amir, Aysel
1
Amoako, George Kofi
1
Amsl, Sarah
1
Arghashi, Vahideh
1
Arora, Vibha
1
Atkinson-Toal, Aarron
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Azadi, Mohammad
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International journal of retail and distribution management
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
7
Arbeitspapiere des Betriebswirtschaftlichen Instituts für Anlagen und Systemtechnologien
5
Journal of business-to-business marketing
4
Journal of international consumer marketing
3
Die Betriebswirtschaft : DBW
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of business competition and growth : IJBCG
2
International journal of consumer studies
2
International journal of electronic marketing and retailing : IJEMR
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of retailing and consumer services
2
Marketing intelligence & planning
2
Research and the development of pedagogical materials : working papers
2
Review of marketing research
2
AMS review : official publication of the Academy of Marketing Science
1
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
1
Die Kausalanalyse : ein Instrument der empirischen betriebswirtschaftlichen Forschung
1
Electronic markets : the international journal on networked business
1
Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
1
Entwicklungen des Investitionsgütermarketing
1
International journal of Indian culture and business management
1
International journal of business and emerging markets : IJBEM
1
International journal of retail & distribution management
1
Internetökonomie : ein interdisziplinärer Beitrag zur Erklärung und Gestaltung hybrider Systeme
1
Journal of business research : JBR
1
Journal of customer behaviour
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of fashion marketing and management
1
Journal of financial services marketing : JFSM
1
Journal of global marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing analytics : JMA
1
Journal of retailing
1
Journal of targeting, measurement and analysis for marketing
1
Journal of the Academy of Marketing Science
1
Legends in marketing
1
Marken im Internet : Herausforderungen und rechtliche Grenzen für das Marketing
1
Marketing
1
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ECONIS (ZBW)
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The online flow and its influence on awe experience : an AI-enabled e-tail service exploration
Khare, Arpita
;
Kautish, Pradeep
;
Khare, Anshuman
- In:
International journal of retail and distribution management
51
(
2023
)
6
,
pp. 713-735
Persistent link: https://www.econbiz.de/10014281100
Saved in:
2
Multi-item scale development for online consumption emotion construct and psychometric evaluation for relationship
marketing
Kautish, Pradeep
;
Sharma, Rajesh
;
Khare, Arpita
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
2
,
pp. 91-134
Persistent link: https://www.econbiz.de/10012515002
Saved in:
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