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~isPartOf:"International journal of revenue management : IJRM"
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International journal of revenue management : IJRM
International journal of production research
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Conceptually meeting expectations of Generation Y by building personalised-customised hybrid bundles to target action sports consumers
Parris, Denise Linda
- In:
International journal of revenue management : IJRM
7
(
2013
)
2
,
pp. 138-154
Persistent link: https://www.econbiz.de/10009791534
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