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~isPartOf:"International journal of services technology and management"
~language:"eng"
~subject:"Viral marketing"
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Search: subject_exact:"Internet shopping"
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Viral marketing
Online retailing
12
Online-Handel
12
Consumer behaviour
7
E-commerce
7
Electronic Commerce
7
Konsumentenverhalten
7
Virales Marketing
5
Internet marketing
4
Online-Marketing
4
Internet
3
Social Web
3
Social web
3
e-commerce
3
Beziehungsmarketing
2
Confidence
2
Customer satisfaction
2
Dienstleistungsqualität
2
Kundenzufriedenheit
2
Relationship marketing
2
Service quality
2
Vertrauen
2
WOM
2
consumer behaviour
2
service quality
2
word of mouth
2
"lemon" problem
1
3rd-party online payment
1
Adverse Selektion
1
Adverse selection
1
Alipay
1
Asymmetric information
1
Asymmetrische Information
1
Brand image
1
China
1
Cluster analysis
1
Clusteranalyse
1
Computerspiel
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Data Mining
1
Data mining
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Article
5
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5
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5
Language
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English
Author
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Chang, Wen-jung
1
Chung, Yu-chun
1
Furner, Christopher P.
1
Law, Rob
1
Li, Hongxiu
1
Li, Shi
1
Liao, Shu-hsien
1
Liu, Mengwei
1
Liu, Yong
1
Suomi, Reima
1
Tang, Dingna
1
Ye, Qiang
1
Yijun, Li
1
Zhou, Ming
1
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Published in...
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International journal of services technology and management
Journal of business research : JBR
44
Journal of retailing and consumer services
36
International journal of hospitality management
31
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
24
Information systems research : ISR
24
Tourism management : research, policies, practice
17
Journal of management information systems : JMIS
16
Electronic commerce research
14
Journal of electronic commerce research : JECR
13
International journal of contemporary hospitality management
12
International journal of electronic marketing and retailing : IJEMR
10
International journal of internet marketing and advertising : IJIMA
10
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
Journal of internet commerce
10
Electronic markets : EM ; the international journal of electronic commerce and business media
9
International journal of electronic commerce : IJEC
9
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
9
Journal of hospitality marketing & management
9
Journal of retailing
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
Journal of marketing communications
8
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
8
Journal of travel and tourism marketing
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Cogent business & management
7
Electronic commerce research and applications
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
Tourism management perspectives : TMP
7
International journal of consumer studies
6
International journal of retail and distribution management
6
Journal of the Operational Research Society
6
Pakistan journal of commerce and social sciences
6
Global business review
5
Journal of consumer marketing
5
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of international consumer marketing
5
Journal of marketing
5
Journal of marketing research
5
MIS quarterly
5
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ECONIS (ZBW)
5
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1
A multinational study of espoused national cultural and review characteristics in the formation of trust in online product reviews
Furner, Christopher P.
- In:
International journal of services technology and management
20
(
2014
)
1/2/3
,
pp. 14-30
Persistent link: https://www.econbiz.de/10010505409
Saved in:
2
What can influence the consumers' online word-of-mouth? : an online gaming perspective
Liao, Shu-hsien
;
Chung, Yu-chun
;
Chang, Wen-jung
- In:
International journal of services technology and management
19
(
2013
)
4/5/6
,
pp. 278-293
Persistent link: https://www.econbiz.de/10009791681
Saved in:
3
Exploring the factors motivating e-service users' WOM behaviour
Li, Hongxiu
;
Liu, Yong
;
Suomi, Reima
- In:
International journal of services technology and management
19
(
2013
)
4/5/6
,
pp. 187-200
Persistent link: https://www.econbiz.de/10009791697
Saved in:
4
Do the characteristics of online consumer reviews bias buyers' purchase intention and product perception? : a perspective of review quantity, review quality and negative review seq...
Zhou, Ming
;
Liu, Mengwei
;
Tang, Dingna
- In:
International journal of services technology and management
19
(
2013
)
4/5/6
,
pp. 166-186
Persistent link: https://www.econbiz.de/10009791701
Saved in:
5
Feature extraction of travel destinations from online Chinese-language customer reviews
Ye, Qiang
;
Law, Rob
;
Li, Shi
;
Yijun, Li
- In:
International journal of services technology and management
15
(
2011
)
1/2
,
pp. 106-118
Persistent link: https://www.econbiz.de/10008986875
Saved in:
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