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~isPartOf:"International journal of sport management and marketing : IJSMM"
~person:"Berdnikov, Maksim"
~person:"Chadwick, Simon"
~person:"Pedersen, Paul M."
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Berdnikov, Maksim
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International journal of sport management and marketing : IJSMM
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ECONIS (ZBW)
4
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1
Exploring the involvement of athletes in influencing a host country's image via social media : the case of the Rio 2016 Olympic Games
Berdnikov, Maksim
;
O'Reilly, Norm
;
Abeza, Gashaw
- In:
International journal of sport management and marketing …
21
(
2021
)
3/4
,
pp. 209-225
Persistent link: https://www.econbiz.de/10012697140
Saved in:
2
Applying network analysis to the social media communication of the Youth Olympic Games and the Olympic Games
Yoon, Juha
;
Gang, Alex C.
;
Pedersen, Paul M.
- In:
International journal of sport management and marketing …
20
(
2020
)
3/4
,
pp. 249-270
Persistent link: https://www.econbiz.de/10012523313
Saved in:
3
Emotional engagement and experiential marketing : a case study of the Athens Olympic Games
Davou, Konstantina
;
Thwaites, Des
;
Chadwick, Simon
- In:
International journal of sport management and marketing …
4
(
2008
)
1
,
pp. 102-122
Persistent link: https://www.econbiz.de/10003733492
Saved in:
4
Analysing the print media coverage of professional tennis players: British newspaper narratives about female competitors in the Wimbledon Championships
Vincent, John
;
Pedersen, Paul M.
;
Whisenant, Warren A.
; …
- In:
International journal of sport management and marketing …
2
(
2007
)
3
,
pp. 281-300
Persistent link: https://www.econbiz.de/10003433874
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