//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of sports marketing & sponsorship"
~person:"Biscaia, Rui"
~subject:"Brand extension"
~subject:"Sponsorship"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Brand"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand extension
Sponsorship
Brand
1
Brand management
1
Fans
1
Football
1
Fußball
1
Markenartikel
1
Markenführung
1
Sponsoring
1
Sponsorship brand experience
1
Sport
1
Sport marketing
1
Sport sponsorship
1
Sportmarketing
1
Sports
1
Sports marketing
1
Team brand experience
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Biscaia, Rui
Abdolmaleki, Hossein
1
Babaei, Mehdi
1
Beek, Remco
1
Boronczyk, Felix
1
Bradbury, Trish
1
Breuer, Christoph
1
Catley, Bevan
1
Chang, Kyungro
1
DeGaris, Larry
1
Derom, Inge
1
Dickson, Geoff
1
Fransen, Marieke L.
1
Funk, Dan
1
Gao, Ying
1
Kim, Taehee
1
Kinney, Lance
1
Koo, Jakeun
1
Lacey, Russell
1
Leng, Ho Keat
1
McDaniel, Stephen R.
1
Mohammadi, Sardar
1
Muntinga, Daan G.
1
Palmer, Karen
1
Plewa, Carolin
1
Rompay, Thomas J. L. van
1
Ross, Stephen
1
Rumpf, Christopher
1
Scheinbaum, Angeline Close
1
Seo, Hyo Min
1
Soheili, Behzad
1
Trail, Galen
1
Van Hoecke, Jo
1
Wang, Michael Chih-Hung
1
Yoshida, Masayuki
1
Yuan, Shaofeng
1
more ...
less ...
Published in...
All
International journal of sports marketing & sponsorship
Journal of sport management : the official journal of the North American Society of Sport Management
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A model bridging team
brand
experience and sponsorship
brand
experience
Biscaia, Rui
;
Trail, Galen
;
Ross, Stephen
;
Yoshida, Masayuki
- In:
International journal of sports marketing & sponsorship
18
(
2017
)
4
,
pp. 380-399
Persistent link: https://www.econbiz.de/10011821792
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->