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~isPartOf:"International journal of the economics of business"
~isPartOf:"Journal of business economics and management"
~isPartOf:"Working paper"
~language:"eng"
~person:"Frech, Henry Edward"
~person:"Lindstädt-Dreusicke, Nadine"
~person:"Stahl, Harald"
~subject:"Firm size"
~subject:"Market structure"
~subject:"Pricing strategy"
~subject:"Print advertising"
~type_genre:"Non-commercial literature"
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Frech, Henry Edward
Lindstädt-Dreusicke, Nadine
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Newspaper and internet display advertising : co-existence or substitution?
Lindstädt-Dreusicke, Nadine
;
Budzinski, Oliver
-
2012
-sub-industries, the hypotheses could not be rejected for the analyzed period. -- media
economics
; advertising ; complementation …
Persistent link: https://www.econbiz.de/10009564404
Saved in:
2
Newspaper vs. online advertising : is there a niche for newspapers in modern advertising markets?
Lindstädt-Dreusicke, Nadine
;
Budzinski, Oliver
-
2011
future. -- media
economics
; advertising; competition ; complementation ; substitution ; online …
Persistent link: https://www.econbiz.de/10009388219
Saved in:
3
Multisided media markets : applying the theory of multisided markets to media markets
Lindstädt-Dreusicke, Nadine
-
2009
perspectives and insights the theory provides but also brings open research questions to light. -- media
economics
; two …
Persistent link: https://www.econbiz.de/10003911979
Saved in:
4
Germany's PSB going online : is there an economic justification for Public Service Media online?
Lindstädt-Dreusicke, Nadine
-
2010
-media effects. -- media
economics
; two-sided markets ; competition ; public service broadcasting ; public service media …
Persistent link: https://www.econbiz.de/10008697057
Saved in:
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