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~isPartOf:"International marketing ; Vol. 1"
~isPartOf:"Journal of marketing management : MM"
~subject:"Food market"
~subject:"Internationales Marketing"
~subject:"Marketingtheorie"
~type_genre:"Aufsatz im Buch"
~type_genre:"Fallstudiensammlung"
~type_genre:"Konferenzbeitrag"
~type_genre:"Sammelwerk"
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International marketing ; Vol. 1
Journal of marketing management : MM
Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
10
Legends in marketing
8
Major theoretical debates and contemporary issues in marketing theory
6
Strategies for international industrial marketing : the management of customer relationships in European industrial markets
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The impact of theory on representations of the consumer and the marketing organisation
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Deutschsprachige Marketingforschung : Bestandsaufnahme und Perspektiven
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Proceedings series / American Marketing Association
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Entrepreneurial marketing and international new ventures : antecedents, elements and outcomes
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Journal of business research : JBR
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Marketing und Marktforschung : Entwicklungen, Erweiterungen und Schnittstellen im nationalen und internationalen Kontext ; Festschrift zum 66. Geburtstag von Prof. Dr. Manfred Hüttner
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SAGE library in marketing
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The SAGE handbook of marketing ethics
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Zeszyty naukowe
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Australasian marketing journal
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Handbook of qualitative research methods in marketing
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History of marketing thought ; Volume 3
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International marketing ; Vol. 2
3
International marketing in the fast changing world
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Marketing intelligence & planning
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New world marketing
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Schwerpunkt: Neuroökonomie, Neuromarketing und Neuromarktforschung : mit weiteren Beiträgen über Messen und Befragen, Treiberanalysen, ökonometrisches Modeling und Verkehrsmittelwerbung
3
(1995). - VIII, 298 S. : graph. Darst. - Enth. 14 Beitr.
2
(Partei-)Politik im Zeichen des Marketing : [...parteienwissenschaftliches Symposion des Instituts für Deutsches und Europäisches Parteienrecht und Parteienforschung ..., das am 18. und 19. April 2008 in Düsseldorf .. stattfand]
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AMA educators' proceedings
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Advances in international marketing
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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Changing the course of marketing : alternative paradigms for widening marketing theory
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Critical marketing : defining the field
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Edward Elgar E-Book Archive
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Elgar original reference
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Ernährung, Kultur, Lebensqualität : Wege regionaler Nachhaltigkeit
2
Fundamentals of marketing research ; Vol. 6
2
Global Management : mit 8 Tabellen
2
Handbook of research on international advertising
2
International marketing ; Vol. 3
2
International marketing in rapidly changing environments
2
International marketing review
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ECONIS (ZBW)
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A framework for analysis of strategy development in globalizing markets
Solberg, Carl Arthur
-
2008
Persistent link: https://www.econbiz.de/10003655501
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Guidelines for developing international marketing strategies
Wind, Yoram
;
Douglas, Susan P.
;
Perlmutter, Howard V.
-
2008
Persistent link: https://www.econbiz.de/10003655509
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