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~isPartOf:"International marketing in the fast changing world"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner"
~subject:"Social Web"
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International marketing in the fast changing world
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
Social media listening and monitoring for business applications
3
Digitale Kommunikation
2
E-Life: web-enabled convergence of commerce, work, and social life : 10th Workshop on E-Business, WEB 2011 ; Shanghai, China, December 2011 ; revised selected papers
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HMD : Praxis der Wirtschaftsinformatik
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International journal of internet marketing and advertising : IJIMA
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The Routledge companion to digital consumption
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Advances in social networking and online communities book series
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Analyzing the strategic role of social networking in firm growth and productivity
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Business ethics and leadership from an Eastern European, transdisciplinary context : the 2014 Griffiths School of Management Annual Conference on Business, Entrepreneurship and Ethics
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Business information systems workshops : BIS 2012 international workshops and future internet symposium, Vilnius, Lithuania, May 21-23, 2012 ; revised papers
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Business intelligence for new-generation managers : current avenues of development
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Dialogmarketing Perspektiven 2014/2015 : Tagungsband 9. Wissenschaftlicher Interdisziplinärer Kongress für Dialogmarketing
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Digital and social media marketing : a results-driven approach
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Eurasian Business and Economics Perspectives : Proceedings of the 38th Eurasia Business and Economics Society Conference
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Field guide to case study research in business-to-business marketing and purchasing
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Handbook of qualitative research methods on human resource management : innovative techniques
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Harnessing the power of social media and web analytics
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of contemporary hospitality management
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How does brand-related user-generated content differ across YouTube, Facebook, and Twitter?
Smith, Andrew N.
;
Fischer, Eileen
;
Chen, Yongjian
- In:
Journal of interactive marketing : a quarterly …
26
(
2012
)
2
,
pp. 102-113
Persistent link: https://www.econbiz.de/10009558961
Saved in:
2
We create, we connect, we respect, therefore we are : intellectual, social , and cultural value in online communities
Seraj, Mina
- In:
Journal of interactive marketing : a quarterly …
26
(
2012
)
4
,
pp. 209-222
Persistent link: https://www.econbiz.de/10009631557
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