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~isPartOf:"International marketing review"
~isPartOf:"Journal of marketing research : JMR"
~isPartOf:"Lehrbuch"
~person:"Hagtvedt, Henrik"
~subject:"Markenimage"
~subject:"Marketing management"
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Hagtvedt, Henrik
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International marketing review
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Cross-modal communication : sound frequency influences consumer responses to color lightness
Hagtvedt, Henrik
;
Brasel, S. Adam
- In:
Journal of marketing research : JMR
53
(
2016
)
4
,
pp. 551-562
Persistent link: https://www.econbiz.de/10011537786
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