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~isPartOf:"International marketing review"
~person:"Augier, Mie"
~person:"Bonvin, Jean-Michel"
~person:"Leih, Sohvi"
~person:"Vizard, Polly"
~person:"Vrontis, Demetris"
~subject:"Organizational change"
~subject:"Transnational corporation"
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Examining the marketing performance of the firms from an international dynamic marketing
capability
perspective : moderating role of marketing leadership team
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
International marketing review
41
(
2024
)
1
,
pp. 138-161
Persistent link: https://www.econbiz.de/10014524774
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